A much-needed framework for ethically evaluating media partners while still prioritizing key business results.
Plus, Adweek's Media Agency of the Year awards.
The agency held onto its creative flair, but added scale last year after joining IPG Mediabrands.
The Los Angeles shop utilizes data and creativity to help challenger brands rise.
With a new global CEO, $775 million in new business and an evolving internal philosophy, the Omnicom agency is on the rise.
The updated deadline for submissions is Dec. 4.
Media leader Kari Marshall shares why she selected Adweek's 2023 Global Media Agency of the Year.
The Stagwell shop's media arm puts its consulting work into practice.
The Chicago-based shop added McDonald’s and AB InBev and built on existing client biz.
Landing Nike’s global business and expanding its relationship with Amazon, while retaining all its existing clients, distinguished the IPG Mediabrands agency from rivals.
Submit applications by Jan. 19.
Agencies and brand marketing managing editor Jameson Fleming discusses this year's winners.
EVP of media John 'JT' Terrana on the media agency's busy year.
Reuniting media and creative is one thing the agency doesn’t need to worry about.
Winning Coca-Cola and strengthening relationships kept the agency ahead.