360i's Adam Kerj, the man behind the Oreo blackout ad explains how Super Bowl ads should evolve | Adweek
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The Oreo Guy: How to Win the Big Game

360i's Adam Kerj explains how Super Bowl ads should evolve

360i's Adam Kerj, the man behind the Oreo blackout tweet, explains how Super Bowl ads should evolve.

Mondelez International, Inc. is a leader in chocolate, biscuits, gum, candy, coffee and powdered beverages. Their portfolio includes several billion-dollar brands such as Cadbury and Milka chocolate, Jacobs coffee, LU, Nabisco and Oreo biscuits, Tang powdered beverages and Trident gum.

Employees
107,000

Sales
$35,299,000,000

Annual Ad Spending
$1,721,000,000


If you'd like more detailed company information - including direct personnel contacts, agency-advertiser relationships and media spend breakdown, visit REDBOOKS.com

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