Cava harnessed social listening and a Gen Z star to launch the biggest campaign in the restaurant's history.
Creators see lulls in sponsorships and platform accessibility when they reject convention.
In today's episode of The Speed of Culture Podcast, Matt Britton talks to Rich Kleiman about his motivation behind building a multi-faceted enterprise.
Experts shared key insights on how markets can foster lasting creative connections during the 2022 NewFronts.
The charter is being led by ISBA and also has 13 talent agencies signed up too.
Chief executive Tim Armoo discusses the reason behind the sale and the potential of the global social media offer.
LiketoKnow.it will transform into a standalone platform with new agency of record, Deloitte Digital.
It's not all about high follower counts.
Our second annual honors celebrate the innovators and influencers doing the most groundbreaking work on social media.
The nomination process will kick off in June.
The monetization feature debuted last July.
Not everyone can be a TikTok sensation—here are a few things for brands to keep in mind.
Celebrity is hardly the foundation of the most effective marketing partnerships.
'Yours to Take' kicks off a campaign that celebrates an artist's hustle.
“I much prefer to use a celebrity that hasn't overexposed themselves." - Greg Hahn, CCO, Mischief @ No Fixed Address.