Steve Nash, Serena Williams, Kerry Washington Talk Equity—in All Its Forms
The celebrity entrepreneurs are promoting Carta's fin-tech course.
Finding Gender Parity at the Intersection of Venture and Crypto
Kinjal Shah is on a quest to address the fin tech gender parity.
Will Ferrell Is a Life Coach With Giant Hands in This Absurdist Nordic Bank Ad
Will Ferrell plays an outlandish life coach for digital bank Lunar.
This Woman Is Merging Entertainment and Web3, Despite the ‘Dude-Bro’ Crypto World
6th Wall CEO Lindsey McInerney is not afraid to ask the hard questions.
Ty Burrell Spends Big in Greenlight Super Bowl Ad
The Modern Family dad helps family fintech dispense financial lessons.
UK Government the Latest to Strengthen Crypto Ad Promotions
The UK follows a recent increase in regulation by Spain and Singapore on the sector
Spain and Singapore Tighten Cryptocurrency Promotion Rules
Spain has introduced new ad measures while Singapore has banned such communications to the public.
Fin-Tech Brand Revolut Hires W+K London as It Continues Its International Marketing Growth
The brand has recruited new heads of growth and is now seeking further communications and marketing leaders
Wavemaker Select to Lead British Fin-Tech Brand Mettle’s Media Charge
The appointment will see the agency work with Fold 7 to continue development of the launch campaign from summer 2021.
TurboTax Kicks Off 2022 by Celebrating Distinct Tax Filers With New Campaign
The tax filing service will be appearing in the Super Bowl for a ninth consecutive year.
S&P Dow Jones Indices Taps Twitter API for 2 Indices Tracking Sentiment in Finance Tweets
Financial conversation on the social network was up 20% in the U.S. in 2020 versus 2019.
Pop Icon Grace Jones Puts Other Definitions of ‘Cool’ to Shame in This Banking Campaign
Grace Jones asks why even payment services have to be cool.
Mastercard’s Touch Card Continues Brand’s Marketing Efforts to Engage All Consumers—and Their Senses
New Touch Card demonstrates that inclusivity isn't just good social marketing—it's good for business.
Squid Game Inspired an App to Drop 10,000 of These Cards in New York and Miami
A series of three simple geometric shapes—a circle, triangle and square—printed on a nondescript business card is an invitation, as fans of Netflix’s ultra-violent mega-hit Squid Game now know. And [...]
Amazon Wants to Replace Your Wallet With Your Hand. Eventually, You’ll Probably Let It
Tech like Amazon One makes 'Don't leave home without it' a very dated construct.