P&G combats another sad statistic.
The new spot, one of three featuring the same odd yet hopeful tone, is part of a new integrated campaign for Kwiff which uses the tagline, "It’s perfectly normal. Until it’s kwiffed."
Featuring an original poem and real stories from across the country, A+E Networks puts the focus back on brave storytellers from all walks of life.
The three-minute film recounts that old tale about a dad witnessing the miracle of birth and watching his daughter grow up.