Shannon MillerShannon Miller is a writer, podcast creator and contributor to Adweek. AdFreak VW Marks Apollo 11’s 50th Anniversary With Its Own Moonshot: Going Carbon Neutral by 2050 It's another step past the brand's emissions scandal. Ad of the Day Diet Coke Is Shedding Its Labels to Make Room for Stories About Identity and Resilience Select run of blank cans to spark conversation. Awards & Recognition This Spec Campaign for Adidas Offers Smart Ideas for Closing the Racial Gap in Swimming The project from two recent graduates took top honors at D&AD New Blood Awards. AdFreak Can Rainier Beer, Once a Symbol of the Wild, Escape City Life and Return to Its Roots? Seattle agency DNA's new ads aim to 'Rewild the Rainiers.' AdFreak L.L.Bean Is Ubering Overworked City-Dwellers to Pop-Up Campsites for S‘mores Maybe spend a little time outside, people? AdFreak Lincoln Creates a Public Interactive Light and Sound Show in Downtown New York The art installation with The Atlantic is meant to evoke the control of the automaker's tech. To Get Kids to Eat Their Greens, Kraft Encourages Little White Lies About ‘Salad ‘Frosting’ It’s ranch dressing hidden in an icing pouch. For Netflix’s ‘When They See Us,’ Branded Content Becomes a Powerful Educational Tool The Atlantic’s creative marketing group led project. AdFreak Discarded Trash Bags Capture the Struggle of Foster Children in Sobering PSA #DonateYourSmallTalk campaign raises awareness of system. Ad of the Day Lacoste Tells a Stunningly Powerful Story of Tumultuous Love In New Campaign Intense, captivating work from BETC.123…10Next »