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The Pandemic Has Proven That Luxury Isn’t About Products—It’s About Connection

Fashion & Apparel

Being inaccessible is no longer an option for these companies that once prided themselves on exclusivity.

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Being Blind Was Never Going to Keep Josh Loebner From a Career in Advertising

Leadership & Talent

As an advocate and teacher, he's also guiding other people with disabilities into the industry.

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Axe Has Matured Into a Brand That Wants to Empower Its Mostly Male Teen Users

Brand Marketing

The sweet and woody body spray made quite a transformation since its debut.

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Best in Show: Comedy Central Pulled Out All the Stops Promoting Awkwafina Is Nora From Queens

Brand Marketing

2020 Media Plan of the Year Winner Comedy Central Pulls Out All the Stops With Awkwafina.

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These Innovative Agencies Deftly Delivered Impactful Messaging in Troubling Times

Agencies

Presenting Adweek's 2020 Media Plan of the Year winners.

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What Working in a Tattoo Shop Taught Me About Advertising’s Creative Process

Voice

Don’t choose the people you like for a job; choose the people you need.

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Hard Seltzer Brands Emphasize What Makes Them Unique to Stand Out in a Crowded Space

CPG & Grocery

With more than $1.1 billion in growth since last summer, the category's popularity has no end in sight.

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Infographic: As Consumers Vacate Cities, They Still Crave Familiar Retail Experiences

Data Points

People are seeking out certain goods and services to make the transition seamless.