Zach Canfield Voice Network Badge Voice Network contributor, an ongoing writer for our guest opinion column. Opinion ContributorZach Canfield is an associate partner and director of talent at Goodby Silverstein & Partners. Adweek's Grad Guide This Is What Recruiters Are Really Looking for in New Hires You have to tap into your inner-creative. Voice Is Jeff Goodby the Best Copywriter at Goodby Silverstein & Partners? Why specialization isn't the secret to success.