Diana Pearl

Staff Writer
Diana is a staff writer for Adweek where she covers brand marketing. Previously, she was a writer and reporter at People Magazine.

How Nordstrom’s Anniversary Sale Became the ‘Super Bowl’ for Fashion Influencers

For many, their year revolves around these three weeks.

ClassPass Ushers In a New Era With a Clean, Bold Rebrand

They've unveiled a new look for their five-year anniversary.

As Dairy Alternatives Grow in Popularity, ‘Got Milk?’ Gets a Modern Makeover

When it comes to food marketing, it's hard to find a brand more iconic.

Papa John’s Considers Next Moves After Founder and Namesake Is Ousted

John Schnatter has left the company after it was revealed he made a racist remark.

Aerie Continues Its ‘Real’ Streak, Casting Models With Illnesses and Disabilities

New images from the brand feature women with health conditions like diabetes and vitiligo.

Casper Debuts The Dreamery in NYC, a Lounge Where You Can Pay to Take a Nap

The bed-in-a-box brand's new space is now open.

Dollar Shave Club Embraces a New Era With an Inclusive Campaign That Goes Beyond Blades

In a departure from its laugh-inducing ads of past, Dollar Shave Club debuts a campaign that's all about honesty.

Evian Says Goodbye to Decade-Long Babies Campaign and Introduces Millennial-Friendly Replacement

It's a new era for the brand—at least in the United States.

How Brands Can Genuinely Apologize

The Do's and Don'ts of saying sorry.

Dawn and International Bird Rescue Celebrate 40-Year Partnership With Feel-Good Campaign

A cover of 'Lean on Me' serves as the backdrop for the touching ad.