Diana Pearl

Diana Pearl

Staff Writer
Diana is a staff writer for Adweek where she covers brand marketing. Previously, she was a writer and reporter at People Magazine.

The Beer Battle Continues as MillerCoors Sues Anheuser-Busch for Its Super Bowl Ad

The lawsuit claims the spot deliberately misled consumers about the makeup of its products.

The NYC Luxury Retail World Is Already Crowded. Can Neiman Marcus and Hudson Yards Stand Out?

In a city of famed department stores, here's how these brands can succeed.

These Marketers Left Their Client-Side Jobs to Launch a Do-It-All Experiential Agency

Grow founders Cassie Hughes and Gabrey Means now handle experiences for brands like Gap and Google.

Mondelez International’s Jason Levine Named CMO of Sabra

The food industry veteran is heading to the country's leading hummus brand

XO Group and WeddingWire Unite Under a New Brand Name

Each will operate separately to cater to different types of customers.

MM.LaFleur’s New Campaign Is a Game of Empowering Mad Libs

Amy Sherald stars in the first ad from 'What Are You Made Of?'

How the Stars of The Bachelor Turn Their Instagram Accounts Into ‘QVC on Steroids’

Cast members are marrying the authenticity of a microinfluencer with the follower count of a major celebrity.

Church’s Chicken Hires TGI Fridays and Burger King Veteran as Its New CMO

Brian Gies will be tapped with helping improve market share.

L.K. Bennett’s Bankruptcy News Shows the Danger of a Powerful Celebrity Endorsement

The designer of Kate Middleton's one-time go-to shoe filed for "administration" late last week

NYC Business Leaders Bought a Full-Page New York Times Ad to Beg Jeff Bezos to Change His Mind

Nearly 80 people signed their names for the letter, which ran in today's edition of the paper.