‘We’ll Never 100% Go Back’ to the Way Marketing Used to Be: Oracle CMO Ariel Kelman

And more insights at Adweek's Outlook 2021: The Year Ahead in Marketing and Media virtual event

ariel kelman
Ariel Kelman sees the digital tools used during the pandemic as part of our future. Oracle

It’s been said time and time again: 2020 changed everything. From forcing people out of offices and into their homes to transitioning major events like Cannes Lions to virtual ones, businesses have had to rethink and overhaul nearly every aspect of how they operate and interact with consumers.

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@dianapearl_ diana.pearl@adweek.com Diana is the brand marketing editor at Adweek and managing editor of Brandweek.