Ecommerce

Harry's Expands Growing Empire with the Launch of Haircare Line

Dubbed Headquarters, the brand is looking beyond mergers and marketing of 'yesteryear'

Headquarters is the latest expansion from Harry's Inc.Courtesy Harry's
By Diana Pearl

January 26, 2021

At this time last year, Harry’s, the direct-to-consumer razor and shaving brand, was poised for the ultimate DTC exit—acquisition by a major conglomerate, to the tune of $1.4 billion.

Diana Pearl

Diana is the brand marketing editor at Adweek and managing editor of Brandweek.

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