Seattle Agency, Marketing Students Promote Local Black-Owned Businesses for Black Friday
DNA Seattle partnered with VCU Brandcenter for the initiative.
Why Goodby Silverstein & Partners Is Opening an Office in New York Again
The revolving doors of Goodby Silverstein & Partners’ New York office have swung open once again. Five years ago, the San Francisco-based Omnicom agency closed GS&P New York after less [...]
Applications Are Open for Adweek’s 2021 Media Agency of the Year
Apply by December 14 for consideration.
Mondelēz Turns to MediaMonks, Publicis Groupe for New Content Production Model
The new model is designed to connect creative, data and media capabilities.
Q&A: Lagunitas CMO Paige Guzman on Canvas Worldwide and What’s on Tap Next For the Brand
"Our relationship with Canvas is being built around trust, collaboration, a willingness on both sides to try out new things, and being open to seeing what works and what doesn’t."
Publicis Groupe Hires US Chief Growth Officer From AT&T’s Xandr
Jay Askinasi rejoins Publicis Groupe to lead connectivity of data and tech solutions.
Exclusive: Lagunitas Appoints Canvas Worldwide as US Media Agency of Record
Pioneering California brewery Lagunitas Brewing Company has appointed Canvas Worldwide as its U.S. media agency of record, following an internal review. The appointment follows a multistep review process lasting about [...]
Agencies Help Chicago Turn Black Friday Into Black Shop Friday
A City of Chicago ad campaign is putting special emphasis on “Black” in promoting this year’s Black Friday. The city, in an alliance with the local Urban League, has tapped [...]
Deutsch NY Funds Scholarship for Diverse Talent at School of Visual Arts
Two students enrolled in SVA's BFA Design or BFA Advertising programs will receive a $10,000 per year renewable merit scholarship.
Art Director Behind Iconic Coca-Cola ‘Hilltop’ Ad Has Died
Harvey Gabor, the art director behind McCann's 1971 "I'd Like to Buy the World a Coke" ad for Coca-Cola, also known as "Hilltop," died recently after being hospitalized last month [...]
Georgia-Pacific Sends US Media Account to Agency OMD
The agency will handle buying and planning for the company's consumer products.
WPP Merges AKQA and Grey to Form AKQA Group
It’s the third such move for the holding company in the past 2 years.
IPG Mediabrands Expands Creative Practice With Content Studio
Mediabrands Content Studio launches globally across 12 markets.
Covered California Ads Directed by Errol Morris Cut Right to the Chase About Health Insurance
"This Way to Healthcare" is the first campaign from Duncan Channon for the new client.
Heineken Expands Relationships With Publicis Groupe and Dentsu
The brand will have a new creative agency model with Publicis Groupe and consolidate global media with Dentsu.