Portrait of David Griner

David Griner

David Griner is Adweek's international editor and host of the Adweek podcast, "Yeah, That's Probably an Ad." He's been covering agencies, creativity, technology and marketing innovation for more than a decade.

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Apple’s New ‘Shot on iPhone’ Ads Want You to Take Pet Portraits Like a Pro

Creativity

Photographer Jason Nocito will even lead a virtual class on the topic for the brand.

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How Lil Nas X Turned a Legal Battle With Nike Into an Ad Strategy for ‘Industry Baby’

Influencers & Creators

His teaser clip shows once again how backlash fuels his content rather than stifles it.

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Postdates Is a Handy Way to Get Stuff Back From Your Ex, With a Dash of Social Commentary

Ecommerce

The service's creators explain how a tweet became a fully formed idea—and which conversations they hoped it would spark.

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How One of the Most Uncomfortable Ads Ever Ended Up Winning Gold at Cannes Lions

Creativity

'Eternal Pregnancy' was eliminated in early judging, but jurors couldn't stop thinking about it.

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Check Out All the Campaigns That Won Top Honors at Cannes Lions 2021

Creativity

Grand Prix status was awarded to 32 creative marketing ideas. Watch them all.

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Ryan Reynolds Hopes TikTok’s Wrexham Sponsorship Will Get More Brands Supporting Underdogs

Sports Marketing

Reynolds and team co-owner Rob McElhenney also made their TikTok debuts as part of the partnership.

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Cheers, America: Pabst Blue Ribbon Created a 1,776-Pack to Celebrate Fourth of July

Beer, Spirits & Cannabis

To celebrate the country's 245th birthday, Pabst Blue Ribbon has developed a massive pack of its iconic beer.

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The Government’s UFO Report Led Oreo to Create a Fan-Curated Offering to Aliens

Experiential

Oreo is increasingly prepared for existential threats from space. In 2020, the brand—with agencies The Community and 360i—created an underground Arctic vault to protect a cache of Oreos from an [...]

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Here Are the 7 Groundbreaking Campaigns That Won Cannes’ 2021 Titanium Lions

Creativity

Every innovative marketer aspires to create work so groundbreaking, it can't fit easily into any box.

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Ryan Reynolds Explains the Sale and Future of His Agency, Maximum Effort

Agencies

The marketing-savvy actor and co-founder George Dewey tell Adweek why they merged with MNTN .