David Griner

David Griner

David Griner is creative and innovation editor for Adweek.
David Griner is Adweek's creative and innovation editor. He's been covering agencies, creativity, technology and marketing innovation for more than a decade and is host of Adweek's podcast, "Yeah, That's Probably an Ad."

This Agency Founder Sneakily Used The Price Is Right to Get the Attention of Big Clients

He had his shot, and he took it.

UK’s Channel 4 Turned Real (and Really Dumb) Viewer Complaints Into a Cheeky Masterpiece

'Complaints Welcome' shows the network is sorry, not sorry.

Who Is Winning the Great Chicken Sandwich Twitter War of 2019?

We analyzed the battle plans of Popeyes, Chick-fil-A, Wendy's and ... Boston Market?

McDonald’s Pokes Fun at Branded Fashion With ‘Schnuggs’ (Spicy Chicken Nuggets) Apparel

Leo Burnett London gets playfully snarky for product launch.

Like ‘Talking to the Borg’: How Amazon’s Social Media Ambassadors Eerily Swarmed a Critic

The company's reputation-boosting effort may use real employees, but that doesn't mean it feels organic.

From an Alien Apocalypse to Creepy Man-Squirrels, Jif’s New Ads Give You a Lot to Chew On

Publicis debuts fun first work for the peanut butter, plus sister brand Smucker's.

Xbox Gave a YouTube Star the Unboxing of a Lifetime for Forza Horizon 4

EvanTubeHD thought he was assembling a special Lego McLaren set, but then the real surprise arrived.

Ed Sheeran Got a Heinz Tattoo, So Heinz Gave Its Ketchup Bottle Ed Sheeran Tattoos

Only 150 of the autographed bottles were produced, and most will be given away online.

Droga5 London’s First Mini Work, Starring Matt Dillon, Isn’t an Ad and Features No Minis

The automaker sponsored Nimic, a short film only being shown at festivals.

RAICES Accuses Ogilvy of ‘False Solidarity on an Epic Scale’ and Asks Agency to Drop CBP

The advocacy group says CEO John Seifert is working against his own pledge to diversity and inclusion.