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Droga5 is going global. The Accenture-owned creative agency is opening a new Tokyo office, with plans to expand to Brazil and China over the course of the next year.
Two years after Accenture Interactive acquired the agency and five years since opening up shop in London, Droga5 is initiating a strategic push for global expansion, fueled by both the resources of its parent company and recent growth.
In a statement, Accenture Interactive group chief executive Brian Whipple called the expansion “an investment for our clients, in our people and in our belief in the potential of the new disruptive agency model we’ve pioneered.”
“Brands are built on a series of customer promises—ones that are brought to life through creativity, technology and overall by a holistic experience,” he continued.