Sara Spary

Sara Spary

Sara Spary is a freelance journalist based in London. She's been a reporter for eight years, covering advertising and consumer brands.

Brawny Is Funding the Heroes Going Above and Beyond in Their Communities

New ad from Joan celebrates individuals and nonprofits doing good during the pandemic.

Britain’s Royal Family Joined Celebs to Broadcast Mental Health PSA On Every UK Radio Station

Prince William and Kate joined England captain Harry Kane, Dua Lipa and two-time heavyweight boxing champion Anthony Joshua in mental health PSA.

Striking Just the Right Tone, Bose Sends a Message to Your Noisy Neighbors in Quarantine

The ad for noise-canceling headphones is relatable and kind-hearted.

Ikea Campaign Takes a Stand Against Homophobia, Transphobia and Biphobia

#BeSomeonesHome campaign asks families to be accepting of all genders and identities by making everyone feel at home.

Errol Morris’ ‘High Life Man’ Ads Are Back, This Time With a Quarantine Twist

Miller's famed campaign, originally from Wieden + Kennedy and revived by adam&eveNYC, returns after a 15-year hiatus.

KFC Pokes Some Fun at How UK Fans Took the DIY Approach While Locations Were Closed

'Some of the creations looked incredible, some less so,' jokes the marketing director as drive-thru and delivery resume.

Ikea’s Quarantine Campaign Offers 6 Ways to Make Furniture Forts

A guide to keeping kids occupied from Russian agency Instinct.

Old Navy Donates $30 Million in Clothing to Struggling Families

The Martin Agency commissioned a massive art project to highlight the effort.

Harrowing Domestic Violence PSA Reminds Us Abuse Is Still Happening Behind Closed Doors

Spot for the the No More Foundation urges public to be vigilant as domestic violence surges during lockdown.

This Snap Filter Alerts You When You Touch Your Face, Which Is All The Time

Belgian creative agency Happiness looks to change behavior—that people touch their faces 23 times an hour.