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A Suspenseful Barista Class? How HBO Max Is Promoting The Flight Attendant

HBO Max surprised guests during a virtual coffee-making experience.

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Dropbox and The Infatuation Want to Elevate the Work-From-Home Lunch

Experiential

Program aims to mix up routines and support restaurants in three cities.

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This Instagram Account Recruiting for a Moon Mission Is Actually a Showtime Stunt

Network promotes comedy series Moonbase 8 with an in-world, interactive social campaign.

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With Football Fans Stuck at Home, Corona Brings the Tailgate Party to Them

Beer brand delivers game day energy with a beach-themed celebration in a box.

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Inside Netflix and Brooklyn Museum’s Royal Virtual Costume Exhibit

Streaming & OTT

Interactive tour showcases designs from The Crown Season 4 and The Queen's Gambit.

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Apartment Therapy and Kitchn Bring Thanksgiving Food Fest to Instagram

The media brands see an appetite for virtual events and holiday content.

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Wendy’s Invites Consumers to Escape a Spooky Halloween Drive-Thru

Brand launches three-day contactless stunt in Los Angeles.

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These 6 Brands Are Reinventing Trick-or-Treating This Halloween

Finding creative ways to reach consumers safely during the pandemic.

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Samsung Transforms 18th Century House Into Spooky Halloween Haunt Using Hi-Tech Projection

Stunt by British PR firm saw building transformed into Halloween show backdrop.

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Beer Brand Will Take Over Dracula’s Transylvania Castle This Halloween

AdFreak

Heineken-owned beer brand Desperados is taking over the creepy venue for a virtual event.

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Hulu’s Bad Hair Campaign Boosts Black-Owned Brands With An ‘80s Nod

Colorful influencer kits feature products that tie into Justin Simien’s new horror-comedy film.

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HBO Brings Lovecraft Country Into the Real World With Drive-In Event

Experiential powerhouse Giant Spoon builds an immersive yet contactless activation for the Season 1 finale.

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How Resy Produced a 10-Course Tasting Experience in a Pandemic

Reservation platform aims to recreate the restaurant experience in your car.

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Hotels.com Is Doing a Private Friendsgiving Island Getaway for $50 a Night

Access to the Florida island is offered on a first-come, first-served basis by Hotels.com.

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Reese’s Made a Trick-or-Treat Robot That Roams Around Dispensing Peanut Butter Cups

For many candy brands in the U.S., Halloween is the most important time of the year, but due to the coronavirus pandemic this year it’s going to feel very different—with [...]