A Swiss Ice Hockey Team Melted Its Ice Rink and Bottled It for Fans

Zurich’s ZSC Lions found a memorable way to reward ticket holders after a 'silent season'

The Covid-19 pandemic turned life as we knew it upside-down, throwing unprecedented challenges in the way of at each and every industry—not least the sports industry, which has spent much of the past year on pause around the world, and often without a crowd.