With British Humor, This eBay Ad Champions Savvy Shoppers

Spot by McCann takes viewers on a 'fast-paced, rollercoaster ride' with a 'loveable rogue'

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E-Commerce giant eBay released a new TV ad campaign titled “More ways to win,” featuring a loveable British “rogue” and celebrates shoppers who love a bargain.

Created by McCann London, the 40-second spot, which will air in the U.K., “playfully” and “vividly” show all the ways people can win in life by shopping on eBay, said the agency in a statement.

At its center is a young British man who directly tells the viewer, in fast-paced dialogue, about his journey to get fit and get rid of the “banana bread bod” he’s developed over the pandemic (who hasn’t?).

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