Climate Activists Ask Jeff Bezos to Buy the Amazon Rainforest

A group of creatives are positioning the move as an "investment opportunity" for one of the world's richest men.

Why Marketers Should Care About Consumer Perception of Corporate Social Responsibility

Otherwise there might be backlash.

Advertising World, Why Are We Not Embedding Climate Change Discussions Into Our Boardrooms and Campaigns?

Because, honestly, a lot of these issues fall on the shoulders of big brands.

Pantone and Adobe Created a Color Line Based on How Coral Is Reacting to Climate Change

'Glowing Glowing Gone' highlights a vibrant but disconcerting shift.