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Omnicom Media Group Spotlights Some of the Top Tech Trends From CES 2022

Health and wellness, NFTs and wearables turned heads at this year's scaled-down show.

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Commerce Will Play a Major Role in Connected TV’s Future

Disney and Discovery execs see a 'tremendous opportunity' in commerce.

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Medical Giant Abbott Labs Announces a Push Into Biowearables at CES

The devices will track levels of glucose, lactate and ketones in users' bodies.

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Wunderman Thompson Unveils Its Own Metaverse at CES

The environment is meant to give the agency's clients a sense of the tech.

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Walmart Will Electrify Its Delivery Fleet With 5,000 Vans From GM’s BrightDrop

Electric vans could fulfill customer orders as early as 2023.

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CES Is the Event to Watch as Omicron Variant Threatens Return of 2022 Events

The show must go on—whether it’s live, hybrid or virtual.

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What to Expect as CES Returns to Vegas as an In-Person Conference

The show will also have a hybrid component.

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Is 2022 the Year Brands Get Serious About Crypto?

The tech will have a dedicated space on the marketing floor at CES for the first time.

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The Show Will Go On, in Person and Virtually, for CES 2022

With the rise in Covid-19 cases, big brands began pulling out.

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CES Plans to Push Forward With an In-Person Conference Despite Omicron Concerns

The conference has announced extra measures, such as rapid tests for each attendee.

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Nielsen Debuting First Version of Nielsen One Cross-Platform Metric Next Month

Disney, Magna among 10 initial agency, advertiser and publisher participants.

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5 Ways to Make the Most of CES 2022

This is not the year to wing it at the biggest tech convention.

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What Made Virtual CES Successful for One Fitness Company

After globally launching Apple Watch and Garmin wearable support for the Wondercise fitness service in October 2020, we felt we were finally at the right stage to showcase ourselves at [...]

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Streaming’s Surge Fuels Frantic Measurement Updates, but a Solution Remains Elusive

Fragmented viewership and privacy questions are complicating much-needed measurement fixes.

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These Tech Tools Are Shaping the Future of Retail

Adweek spoke to leaders in the retail space to get a better understanding of what innovations to expect in 2021.

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