Brand Marketing Instead of Cannabis, This California ‘Dispensary’ Served Dairy Products California Milk Advisory Board poked fun at cannabis culture with a new marketing campaign and daylong activation. Food & Beverage Burger King’s Moldy Whopper Is Disgusting, According to Social Media Analysis But the campaign's hashtag has garnered more than 21 million impressions. CPG The Story Behind Clorox’s Mystery Recording Artist CLRX The online persona known as CLRX came to be through a partnership between The Clorox Company and Brand Synergy Group. Voice How Some Global Brands Are Addressing Brand Safety Concerns Brand safety is something that every marketer and consumer alike thinks about regularly. ‘Not a Gun’ Campaign Highlights Racially Biased Police Violence Courageous Conversation Global Foundation worked with Goodby Silverstein & Partners on the PSA. Networks Fight Back Against Streaming; Coronavirus Fuels Amazon Shopping Trends: Tuesday’s First Things First Plus, Nike's powerful tribute to Kobe Bryant CPG How Makers of Beef Jerky and Slim Jim Are Finding Success Through the Keto Diet Manufacturers are trying to lean into the trend. Perspective The Staying Power—and Evolution—of Wrangler Jeans Wrangler started off as a rugged pair of jeans for cowboys and has since evolved. Brand Values A Provocative Fake Site Where Girls Are ‘Shoppable’ Aims to Raise Trafficking Awareness "Shoppable Girls" is a a disruptive, sex trafficking awareness campaign by Covenant House with longtime creative partner Taxi Toronto. Meet the Media Agencies of the Year; The End of an Era at Victoria’s Secret: Monday’s First Things First Plus, a look into the future of privacy laws 1 2 3 … 9,107 Next »