The Nascar driver is turning her passion for health and fitness into a personal brand.
They talked with Adweek about using data and marketing tech to change the game.
The Olympic gold medalist and World Cup champ talks about a Lifetime deal that will give the NWSL stability and higher visibility.
Here's our second-annual list of the MVPs of the sports marketing world.
Inside the brand's process at Cannes.
A new documentary, More Than T, airs tonight on Showtime.
Nike touts Maldonado, known as 'The Wonder Woman of Vogue,' in new equality campaign.
P&G's Marc Pritchard, Unilever's Keith Weed and AT&T's Fiona Carter are among the marketing executives who have agreed to participate.
Pussy Riot gave a "masterclass of activism" at the Cannes Lion festival.
Ad agency VML riffed on a 169-year-old logo for the Milwaukee Pride Parade.