The chain's CMO wants to change perceptions of the dollar menu
Innocean is creating the brand's latest Big Game ad.
The return of the Prodigal Brother.
If you were confused by the levity of YouTube's Year in Review video, Google's Year in Search will serve as a nice counterpoint.
How to use Twitter, for those who haven't tried it.
Study found that social media is the most effective way to connect.
Brand CMO Antonio Lucio said he wants HP to be a brand that stands the test of time by connecting with consumers.
So long, supermodel studs—and welcome everybody else.
The big takeaway: Don't exploit people's pain for an ad.
The latest from an acclaimed holiday advertiser.