As a touchstone of the advertising and marketing community, it only makes sense that Adweek would seek to provide industry professionals with content in the form of one of the most accessible and engaging mediums — video. Adweek Original Video is a collection of interviews and discussions with marketing leaders, up-and-coming brand stars, and important faces within the industry that provide insight into the challenges and changes that must be overcome to remain successful. Adweek Original Video features videos on some of the most memorable and impactful advertising commercials and campaigns and how they drove their brand to success.

Alt Image Text

What It Looks Like to Reimagine the Soda Industry in 2020 and Beyond

United Sodas of America is all about variety and unity.

Alt Image Text

Adnatomy: How Root Insurance Solidified Its Support of Bubba Wallace and Systemic Change

Root Insurance, Tool of North America, and Bubba Wallace talk about the emotional making of 'Progress Needs No Apology.'

Alt Image Text

Behave’s Candy Is Made for You to Eat the Whole Bag, Guilt-Free

During her stint at food brand Daily Harvest, Mayssa Chehata searched for a better-for-you candy option, but came up short. So she decided to start one herself.

Alt Image Text

A Beautiful Window Unit Air Conditioner? Windmill Has You Covered

Mike Mayer is the co-founder of Windmill, a startup that’s setting out to breathe new life into the air care category—starting with their window unit AC.

Alt Image Text

Adnatomy: How Pizza Hut Turned a Box Into an Augmented Reality Arcade Experience

Pizza Hut let their customers experience a classic in-restaurant arcade game from the comfort of their homes.

Alt Image Text

This Sports Drink Was Made for Professional Athletes. Now, It’s Available to Everyone

New York Knicks veteran Bar Malik takes us inside his creation, Barcode.

Alt Image Text
Alt Image Text

Kentucky Derby Horse or Ad Agency: Can You Tell the Difference?

We've returned for our fourth year of the ad industry's favorite game.

Alt Image Text

Adnatomy: How Bud Light Seltzer Lemonade’s Citrus-Filled Super Bowl Ad Came to Be

The Anheuser-Busch brand used over 5,000 lemons for the spot—some real, some fake.

Alt Image Text
Alt Image Text
Alt Image Text

What Austin Looks Like Today as the All-Virtual SXSW 2021 Gets Underway

Adweek spoke to event organizers, brands and agencies about how they're approaching SXSW.

Alt Image Text
Alt Image Text

Every Super Bowl 55 Ad in Under 2 Minutes

Featuring more first-time advertisers than ever.

Alt Image Text

Here Are 2020’s Best Ads, Packed Into 3 Minutes

Before we declare this brutally unforgiving year over, we might as well take a moment to think back on one of the few positives: the wide range of creative ways [...]