From Media to Tech and Back Again With Refinery29’s Global Editor in Chief
What Simone Oliver learned about storytelling from Instagram.
As Publishers Embrace Sports Betting, Advertisers Ante Up
Since its legalization, gambling has largely shed any brand safety concerns.
Commercial Production Finally Has a Path to Embracing Sustainability
The Green the Bid movement hopes to get clients, agencies and crews pledging to reduce their impact.
Amazon Gets Smart About Shaking Up the Connected TV Landscape
Its first-ever line of televisions should expand its advertising dominance.
The Story of Lush, the Brand That Put Color in Your Shower and Bombs in Your Bath
The aromatic soap shop.
Media Plan of the Year: 24 Strategies That Inspired, Informed and Cut Through the Noise
Discover all of Adweek's 2021 Media Plan of the Year winners, from Uber and Lexus to Comedy Central and Netflix.
Uber Said Not to Use Uber During the Pandemic, and Found Its Purpose in the Process
Telling consumers not to use its service during the pandemic helped the company find its marketing purpose.
How Carriers Are Trying to Sell Consumers on 5G
Surveys show people are largely reluctant to switch as enticing use cases remain elusive.
The Vital Role of Marketing in Supporting Our Food System
Marketers have the power to help supply and demand … and harm it.