Brands That Aren’t Experimenting With Voice Devices Will Miss Out on Early Adopter Benefits

It's the future of marketing.

Voice Assistants Are the New Emily Post

Google Assistant and Alexa are encouraging etiquette.

Big Mouth Billy Bass Is Being Reincarnated Thanks to Amazon’s Alexa

Consider your holiday shopping done.

Amy Poehler Throws an Epic Friendsgiving for Tiffany Haddish and Maya Rudolph With Help From Google Home Hub

Holiday promo showcases hands-free assistance.

Should Alexa Be a Witness for the Prosecution?

The security-versus-privacy debate continues.

40 Percent of This Demographic Will Use Voice to Shop This Holiday Season

As opposed to just 22 percent of consumers overall.

Thanksgiving Dinner Crisis? This Year, Alexa and Butterball Can Help

Butterball’s long-running turkey advice hotline has a new skill.

How Will People and Machines Coexist as the Latter Become More Like the Former?

What’s on the other side of the uncanny valley?

How Voice Apps Can Help Brands Connect With Consumers When They’re Really Needed

Loyalty challenges could arise, however.

How Voice Activation Will Transform Healthcare and Streamline Its Processes

The industry and brands involved need to be ready to adapt.