Amazon and Google Can’t Keep Up With Local Devices in China

Though U.S. marketers can learn from their global competitors

amazon speakers
The Chinese market is consumed with local speaker products. Courtesy of Baidu

The U.S. has one of the most advanced smart speaker markets in the world, dominated by a who’s who of Big Tech that includes Amazon, Apple and Google.

This story first appeared in the Nov. 4, 2019, issue of Adweek magazine. Click here to subscribe.
@lisalacy Lisa Lacy is Adweek's Commerce Editor.