Infographic: What We Learned From The Walking Dead’s Midseason Premiere

Lovers of The Walking Dead also watch these shows.

Ebay Survey Results Point to More People Buying and Researching Cars Online

According to a survey of 2,000 car buyers, a majority of consumers said they're likely to consider buying a car online in the future.

From Snapchat Scrutiny to the Power of Earned Media, Here Are 7 Digital Stats From This Week

A new study found that 48 percent of adult Snapchat users said the app is "just a fad."

GroupM Pushes Ahead With Its Own Cross-Platform Ad Measurement Efforts

The company is working with both Nielsen and comScore on what it calls 'the next evolution of commercial ratings.'

Spotify Builds More Funny Ads Around User Data, This Time Saluting Goofy Playlist Names

See the out-of-home work, plus three celeb videos.

Here’s How You Can Optimize Preroll Campaigns for the Best Possible Response

Most people skip preroll ads, but a new study could help advertisers find creative ways to make theirs more effective, including making them six seconds long.

Snapchat Users Are Very Likely to Watch a Brand’s Entire Story, Report Shows

When Snapchat users viewed a brand's story, they watched the entire story nearly 88 percent of the time.

These 7 Valentine’s Day Mobile Stats Show Where Lovers Go and How They Met

Older dudes are more into Tinder than you think, while mature women like eHarmony.

Counterfeit Goods Are a $460 Billion Industry, and Most Are Bought and Sold Online

According to the International Trademark Association, $460 billion worth of counterfeit goods were bought and sold last year, much of it online.

Infographic: How Gens X, Y and Z Consume Video Content

There are compelling differences when consumers go to various video platforms to watch product reviews.