How Swehl Is Capitalizing on the Molly Baz Billboard Controversy
After highlighting adland's double standards, the brand has seen a 500% increase in site traffic.
Molly Baz’s Pregnant Body Is Too Risque for Times Square
Controversy over the lactation cookie campaign from Swehl highlights double standard for women's bodies.
The Ordinary Shirks Beauty Marketing Conventions in Minimalist Ads
Billboards by Uncommon Creative Studio focus on the science behind the products.
McDonald’s Made Scented Billboards That Smell Like Its French Fries
McDonald’s deployed a series of billboards diffusing the scent of its bestselling french fries.
A Cup of Soup Dancing in a Microwave? In Times Square, Silly Sells
Why Cup Noodles is prancing inside an extravagantly strange 3D billboard.
Physical Retail Is the New TV
We are one step closer to the in-store equivalent of Nielsen TV ratings.
Magnum’s Artsy Film Reimagines Ice Cream as a Winter Treat
Ice cream sales typically plunge with the temperatures, but an artsy black-and-white film from Unilever’s Magnum and creative agency LOLA MullenLowe is encouraging consumers to use the treat as a [...]
The Out-of-Home Advertising Recovery Has Not Been Equal
OOH has surpassed pre-pandemic highs, recovering from a 30% dip.
Apple’s New ‘Shot on iPhone’ Ads Capture Ridiculously Cute Baby Faces
Apple captured the expressions of babies as it continues the long-running and celebrated "Shot on iPhone" campaign.
These Provocative Ads Highlight the Choice Many Women Still Lack in a Sea of Options
A provocative campaign from MSI Reproductive Choices and Uncommon Creative Studio highlights the lack of choices many women have when it comes to their own bodies.
Ben & Jerry’s and Ava DuVernay Want You to Read Banned Books
OOH campaign features the art of Nikkolas Smith promoting DuVernay's new film Origin.
A Giant Disco Ball and Shoes Filled With Champagne Hype: Inside the F1 Las Vegas Grand Prix
Heineken, T-Mobile and other sponsors are going all out for the race.
Why Copacino Fujikado Held a Seattle Sendoff for Megan Rapinoe
The Seattle creative outfit brought a billboard and held a party before her last home game with a message that's followed the retiring OL Reign legend to the NWSL Championship.
Salma Hayek Crashes a Dinner Party in Kahlúa’s Melodramatic Campaign
Kahlúa's ads starring Salma Hayek assure viewers they can enjoy coffee-based cocktails at home.
How WhistlePig, Kia and Comcast Are Using Solar Panels as Billboards
Sistine Solar's custom-printed film turns solar panels into ad space.