Ben & Jerry's and Ava DuVernay Want You to Read Banned Books

OOH campaign features the art of Nikkolas Smith promoting DuVernay's new film Origin

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Ben & Jerry’s and Ava DuVernay are using their Lights! Caramel! Action! ice cream collaboration as a call to action—in more ways than one. 

The famed Vermont-based ice cream maker and the award-winning filmmaker, writer and producer—both as well known for their social justice activism as they are for their respective crowd-pleasing crafts—have teamed up once again to promote DuVernay’s latest film, Origin. The film is currently showing in New York and Los Angeles, and set for wide release on Jan.

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