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Infographic: How Brand Mascot Recognition Has Changed Over Time

Data Points

Vlasic Pickles' stork, Travelocity's gnome and Snuggle's teddy bear are far less recognizable among Gen Zers than baby boomers.

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How One Creative Is Facilitating More Opportunities for Women in Advertising

Leadership & Talent

Laura Visco is changing the narrative, one invisible talent at a time.

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Special Interest Publications Are Giving Shuttered Print Magazines a New Lease on Life


Consumers are drawn to special interest publications, but it's a mixed bag for advertisers.

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How Brands Are Combatting Influencer Fraud in an Ever-Changing Social Landscape


Billions are wasted bringing on accounts that use fake followers and likes.

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Why Eva Longoria, Adweek’s First Beacon Award Winner, Is ‘Subversive in the Best Way’


The Texas-born actor and new mom fearlessly uses her star power to make a difference—in Hollywood, politics and beyond.

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How Turner Duckworth Gave Subway a Much-Needed Refresh


The design firm was hired to rid the chain of stale and incongruous imagery.