Hulu Orders a How I Met Your Mother Spinoff Called How I Met Your Father
Hilary Duff stars in the series, which flips genders from the hit CBS sitcom.
NBCUniversal Poaches Top Nielsen Exec to Head Up Measurement
Kelly Abcarian leaves during a public ratings standoff between her current and former companies.
Disney Bolsters Ad Sales Unit, Promoting Adam Monaco and Several Others
The company also taps a leader for its new multicultural solutions division.
Networks Mull Next Steps After Nielsen Declines Demands for a Third-Party Audit
The Video Advertising Bureau has been seeking a retroactive pandemic audience recount after suggesting the measurement firm's numbers were too low.
TV One Touts Key Demo Growth in Virtual Upfront Talks
The cable network, along with its sister channel Cleo TV, is ramping up original programming.
TV Networks Demand Third-Party Audit in Escalating Feud With Nielsen
VAB, an industry group, had previously alleged that Nielsen undercounted audiences during the pandemic.
The CW Will Sit Out May’s Upfronts Week, Skipping an Event for the Second Year
The company will be the only presenter to sit out the annual marketing presentation.
NBCUniversal Joins Peers In Returning to May’s Upfronts Week
Company will occupy its usual Monday slot following last year’s 30 Rock reunion.
Roku Expands Measurement Program to Track Ad Performance Across Screens
Roku's expanding its measurement program to help advertisers track performance across screens.
Nielsen, Networks Face Off Over Pandemic TV Audience Measurement
The Video Advertising Bureau says the measurement firm “systemically under-counted” viewers in 2020.
CBS Revives CSI, Bringing Back William Petersen and Jorja Fox
‘Sequel’ series CSI: Vegas will debut next season.
Univision Debuts PrendeTV, a Free Streamer for US Hispanics
It's the first big project from the network's new owners and executive team.
Game Show Network Highlights Linear Audience Gains in Upfront Talks
The network ended 2020 with its most viewers since 2015.
Univision’s New Execs Urge Marketers Not to Ignore Hispanic Consumers
Pre-upfront pitch touts major company overhaul.
Katrina Cukaj Named WarnerMedia Ad Sales Lead as Joe Hogan Exits Company
Jean-Paul 'JP' Colaco shakes up his team after 5 months.