Upfront Negotiations in ‘Holding Pattern’ as Covid-19 Cases Surge

Upfront negotiations have largely stalled, with buyers and networks remaining far apart on pricing amid continued uncertainty.

As Baseball and Other Sports Set Return, TV Eagerly Awaits Ad Revenue Influx

Live sports should be up and running again by the end of July, reactivating billions in ad revenue that have been dormant since March.

ABC Reverses Course, Will Bring Black-ish Back This Fall

Two days after ABC left Black-ish off its fall schedule, the network said it will return the groundbreaking series to its fall lineup.

NBCUniversal and Sky Tap Leadership Team for OnePlatform’s Global Arm

The One Platform global advertising and partnerships team was formed in May to bridge international business across NBCUniversal and Sky.

ABC Sets Fall Lineup, Moving The Conners and Holding Black-ish for Midseason

ABC's fall schedule puts The Bachelorette on Tuesday, relocates The Conners to Wednesday—and leaves Black-ish on the bench until midseason.

Seth Meyers Explains the Upfront Joke He Didn’t Get to Make This Year

Meyers misses his live audience but has figured out his jokes and pacing while filming remotely from his attic.

How Disney Is Preparing for TV’s Seismic Shifts Ahead

Rita Ferro chatted with Adweek's Jason Lynch about the future of TV ad sales, upfront timing and the Oscars.

Univision Emphasizes Its ‘Essential’ Hispanic Audience in Virtual Upfront

Univision emphasized its "essential" Hispanic audience and its pandemic-proof slate in its virtual upfront event for advertisers.

NBCUniversal Reunites 30 Rock Cast to Host Its Upfront Special Next Month, on NBC

NBCU is reuniting the cast of 30 Rock, in character, for an hourlong, ad-free special airing July 16 that will double as its upfront presentation.

NBC Sets Fall Lineup, Says It’s ‘Confident That Our Schedule Will Premiere Intact’

NBC's network chief says he is “confident” that the fall lineup will indeed debut “intact” later this year, despite the ongoing pandemic.