Beacon Award 2019 Data Points Infographic: How Brand Mascot Recognition Has Changed Over Time Vlasic Pickles' stork, Travelocity's gnome and Snuggle's teddy bear are far less recognizable among Gen Zers than baby boomers. Leadership & Talent How One Creative Is Facilitating More Opportunities for Women in Advertising Laura Visco is changing the narrative, one invisible talent at a time. Publishers & Platforms Special Interest Publications Are Giving Shuttered Print Magazines a New Lease on Life Consumers are drawn to special interest publications, but it's a mixed bag for advertisers. Influencers How Brands Are Combatting Influencer Fraud in an Ever-Changing Social Landscape Billions are wasted bringing on accounts that use fake followers and likes. TV Upfronts Upfront Mystery Diary: A Top TV Buyer Takes Adweek Inside One Company’s Negotiations Get an exclusive look at a top-secret process. Voice Agencies Need to Implement Accessibility Measures When Designing Websites Going beyond just meeting ADA compliance. Creativity Why Eva Longoria, Adweek’s First Beacon Award Winner, Is ‘Subversive in the Best Way’ The Texas-born actor and new mom fearlessly uses her star power to make a difference—in Hollywood, politics and beyond. Rebrands How Turner Duckworth Gave Subway a Much-Needed Refresh The design firm was hired to rid the chain of stale and incongruous imagery.