A Politicized Super Bowl Means Opportunities for Brands

Imagine if brands embraced monthslong election anxiety as a customer relationship management problem, complete with playful pick-me-ups and community building.

Facebook Removes Network of Pages Posting Content Supporting Robert Hyde

Storyful discovered the inauthentic activity tied to the figure in the impeachment investigation.

The Census Campaign Will Use This Spanish-Language Ad to Address Concerns About ICE

Culture ONE World created the spot to highlight privacy of responses for residents in Hispanic communities.

Media Needs to Start Preparing Now for the Post-Election Boom

There needs to be more preparation around the eventual end of political dialogue in out of home and on radio.

Facebook Continues to Resist Calls to Limit Political Advertising, Fact-Check Content

The social network countered with giving users controls and access to more information.

How 10 of America’s Biggest Brands Divvy Up Their Donations to Democrats and Republicans

You might expect most big companies would get behind Republicans, but many major brands funnel more money to Democrats.

Teen Vogue Flounders With Apparent Sponsored Content From Facebook

Teen Vogue published the flattering story about Facebook without a branded content label, only adding one later.

Ivanka Trump Speaks at CES About an Evolving Workforce in the US

At CES, Ivanka Trump, whose appearance was not without controversy, discussed jobs after cancelling her appearance last year.

Donald Trump Will Have an Ad in Super Bowl 2020

The news follows Bloomberg campaign's announcement of a 60-second spot in the Big Game.

Micro-Targeting Bans on Platforms Is Bad for Marketers on All Sides of the Aisle

Better targeting has helped campaigns of all sizes find a louder voice online, especially smaller campaigns with limited budgets.