Walmart China Taps Varcode’s Technology to Improve Food Safety
Varcode is providing Walmart China with a digital technology that allows the retail giant to track the freshness of perishable foods.
Shopify Joins Facebook-Backed Libra Association Cryptocurrency Collective
The initiative is weathering the losses of Bookings Holdings, eBay, Mastercard, Mercado Pago, PayPal, Stripe, Visa, Vodafone.
The News Provenance Project Wants to Save Journalism Using Blockchain
The New York Times, working with IBM to create The News Provenance Project, has been looking at the rise of misinformation.
Vodafone Leaves Facebook-Spearheaded Libra Association Cryptocurrency Initiative
It joins Booking Holdings, eBay, Mastercard, Mercado Pago, PayPal, Stripe, Visa.
2 Years Ago, Blockchain Was Hyped as a World Changer. So What Happened?
With its transformative promises still unfulfilled, blockchain fatigue is spreading through the business world.
US House Democrats Warn Facebook to Pause Its Cryptocurrency Plans
Experts are also wary of a new walled garden.
Walmart Prescriptions Are Heading to Blockchain
The retailer and its partners are tracking drugs in the U.S.
Facebook Is Relaxing Its Policies on Ads for Blockchain Technology and Cryptocurrency
Promoting binary options and initial coin offerings is still prohibited.
Albertsons Is Putting Lettuce on the Blockchain
It's the latest retailer to join IBM’s Food Trust to track products.
Blockchain Consortium AdLedger Adds Publicis Media and The Hershey Company to Growing Roster
The technology is 'still one of the shiny objects in the room.'
Brave Will Reward Its Browser Users With a Way to Earn Offers From Brands
It's partnering with TAP network
What JPMorgan’s New Cryptocurrency Means for Banking and Blockchain
JPM Coin could create new opportunities—and new hype.
Results of IAB Tech Lab’s Blockchain Pilot Shows How Many Digital Ads Are Seen by Humans
It worked with Lucidity on the first test.
4 Ways Blockchain Can Address Some of Marketing’s Biggest Challenges
It can be used to solve issues that arise with data portability, the ad-tech tax, GDPR and more.