Fastest Growing Agencies 2019 Leadership & Talent The Co-founder of Sparrow Advisers on Ad-Tech’s Foibles—and Its Future The consultant talks about her big-picture approach, her company's genesis and, of course, Jeff Goldblum. Perspective A Grocery Exec’s Hunting Trip Inspired the Name for a Still-Famous Kentucky Bourbon On the venerable old spirit that’s become surprisingly trendy again Digital DTC Brands Are Targeting Consumers Where Their Attention Is—Their Phones Rather than sending out another overlooked email. ProgrammaticPresented by Marketers Are Looking to Casual Mobile Gaming to Target Audiences Developers and media buyers partner to reach consumers on their phones. Data & Privacy As GDPR Rocks the EU Ad-Tech World, Vendors Must Learn to Adapt Regulators have been forced to push back against some industry giants. Data Points Infographic: What and Why Millennials and Gen Zers Rent Instead of Buy New data from Lab42 shows a renting trend in the sharing economy. Voice 9 Tips From Google’s CMO for Creating a More Inclusive Work Environment Lorraine Twohill shares advice gleaned from some of the tech giant’s recent initiatives. Programming & Performance Broadcasters Used to Worry About Cannibalizing Viewers, but They’re Debuting 64 Shows This Week Inside ABC, CBS, Fox and NBC’s decision to reembrace a single fall TV premiere week.