Shoshana Wodinsky

Shoshana Wodinsky is a reporter covering ad tech, ad fraud and social platforms.She graduated from New York University with a master's degree in journalism, and previously worked as intern covering tech for The Verge and NBC News.

Social Platforms Are Increasingly Experimenting With Audience Networks

Facebook set the pace, and now networks like Snapchat and TikTok are getting on board.

Ebay, Mastercard, Stripe and Visa Back Down From Facebook’s Libra Project

It's just another dent for the proposed cryptocurrency.

Outdoor Advertising Startup Firefly Can Now Target Ads Based on Weather

Backed by Google funding, the company has teamed with AccuWeather to expand its targeting capabilities.

Frito-Lay Names Rachel Ferdinando as New CMO

Jennifer Saenz will be promoted to president of PepsiCo Global Foods.

The Domino’s Case Could Reshape Accessibility in the Digital Era

Domino's loss is a win for disability rights.

TikTok’s Toying Around With Ads That Anyone Can Play

The news comes on the heels of similar announcements from Facebook.

Discovery Wants to Unify the Fragmented Broadcast Landscape

It’s offering a one-stop shop for media buyers through FreeWheel.

Making Sense of the 5 Major Holding Companies’ Data Offerings

Adweek spoke with all of them, and here's what marketers need to know.

Ad Tech Got Serious About Addressable Inventory This Week

New products and audience innovation from Telaria, NCC Media, Innovid and more.

The Road to Brandweek: Frito-Lay’s Rachel Ferdinando on Gen Z and the State of Snacking

Frito-Lay might be a decades-old brand, but that hasn’t stopped the snack-food giant from trying bold new tricks.