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Amazon Posts a 27% Gain in Net Sales During the Second Quarter

Though the technology conglomerate continued its growth trajectory during its most recent fiscal quarter, the earnings results missed expectations and disappointed investors.

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Teads Delays Its IPO Plans

Ad Tech

The ad-tech outfit had eyed a $5 billion valuation as a public company.

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IPG Announces It Will Join UID2 as Its First Closed Operator

NexTech

PG announced that it will be joining UID2 as a closed operator, meaning Kinesso and Acxiom will be the first operators of UID2 inside of IPG.

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Architectural Digest Launches Home Improvement Vertical, AD It Yourself

Ad Tech

The new vertical will highlight elevated do-it-yourself projects and actionable advice from AD editors, providing readers with inspiration, instruction and resources.

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Alphabet Revenue Soared 62% to Hit $61.9 Billion in Q2

Advertising

Alphabet today posted revenues of almost $62 billion for the second quarter of 2021, a performance that reflects advertisers' continued investment in digital.

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Nielsen Lays Groundwork for Cookieless Measurement Approach

Measurement

Plan is latest step in firm's move toward a single cross-platform tool.

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GroupM’s Choreograph Names Brendan Moorcroft its First Dedicated CEO

Ad Tech

“The chance to come to Choreograph and help some of the world’s leading brands is the kind of opportunity I could not pass up.” - Brendan Moorcroft

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Meet the Winners of the 2021 Adweek Readers’ Choice: Best of Tech Partner Awards

Ad Tech

These ad-tech and mar-tech solutions were tops in their categories, according to our community.

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CEO Mark Read Discusses WPP’s Data-Focused Shift Toward a New Digital Age

NexTech

The chief executive talked Adweek through his company's playbook for the future ahead of his NexTech 2021 appearance.

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Taboola to Pay $800 Million For Connexity

Ad Tech

Taboola is to purchase ecommerce company Connexity for $800m million.

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NBCUniversal Becomes First Major Media Company to Adopt Ad-ID

The deal builds on the current agreement with streaming service Peacock.

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The Trade Desk’s Philippa Snare on Solimar, Data Awakening and Facebook

She joined the DMP from Facebook in March 2020 to lead its EMEA growth.

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Ad Tracker Tool to Improve Advertisers’ Digital Media Carbon Footprint

It works by detecting data transmissions in real-time by territory, device, bandwidth usage and time of day and combines these to determine the costs based on local electricity consumption rates.

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Mediaweek Council Mulls Cookieless Future

Mediaweek

One step back, two steps forward.