This is a Profile

The Fascinating History Behind One of Winter’s Most Beautiful Home Accents

Brand Marketing

The Kosta Boda Snowball endures the test of time—perhaps because it's made by a 276-year-old company.

This is a Profile

How Publishers Are Using Memberships to Earn Highly Valuable Loyal Readers

Digital

BuzzFeed, Quartz and Yahoo Finance offer up new perks, for a monthly fee.

This is a Profile

How the Internet of Things Is Grappling With Protecting Consumers as Privacy Laws Evolve

Digital

"A lot of companies who thought they were coming up with these groundbreaking whiz-bang devices are running into all of these challenges they never really imagined."

This is a Profile

True-Crime Fanatic Michelle Nguyen Kills It in the Branding World

Agencies

Meet the co-founder and CCO of creative and production studio Salty Studios.

This is a Profile

The&Partnership Makes The Wall Street Journal Less ‘Male, Pale and Yale’

Agencies

The&Partnership's work has helped reverse a 7-year subscription sales decline at The Wall Street Journal.

This is a Profile

Who Is Watching Whom: Are Regulations Keeping Up With Internet-Connected TVs?

Digital

Marketers are increasingly able to collect data as consumers binge their favorite shows.

This is a Profile

Editor’s Letter: Our Past Is Our Present, and Our Future

Brand Marketing

In Adweek's first issue of the year, the focus is on CES.

This is a Profile

Infographic: How Brands Can Make the Most of Their Subscription Services

Brand Marketing

56% of consumers unsubscribe because of renewal cost increases.

This is a Profile

Electric Scooters Are Remaking Mass Transit While Driving Profits for Service Providers

Digital

They're new paths for commuters and challenging cities' infrastructure.

This is a Profile
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