Kelsey Sutton

Kelsey Sutton

Kelsey Sutton is Adweek’s streaming editor, where she covers the business of streaming television. She was previously a media reporter at Mic and Politico.

Disney+’s Massive Marketing Campaign Is Just Getting Started

The "unprecedented" outreach for Disney's streaming service continues to expand.

Disney+ Already Has Over 10 Million Sign-Ups by Its Second Day

Disney now expects to have between 60 million and 90 million paid subscribers by 2024.

Disney+ Launch Marred by Connectivity Issues

Many users were not able to access the streaming service Tuesday morning.

5 Things to Know About Disney+ as the Streaming Service Debuts Today

From its content slate to the number of streams allowed per account.

FX Shows Are Coming to Hulu Beginning in 2020

The Disney-owned network will also debut 4 original series exclusively on Hulu, Disney CEO Bob Iger said.

Nielsen Will Split Into Two Companies Following Strategic Review

The ratings agency will spin off its market research and analytics business from its media measurement business.

ABC Entertainment’s Chief Wants to Change How TV Success Is Measured

Karey Burke says the traditional live-plus-same day metric is no longer enough to get a sense of a show's popularity.

Facebook Portal Connects With Black-ish For Christmas-Themed Integration

It's the ABC series' latest 'organic' partnership.

John Legend Gives Us a Peek Into Chrissy Teigen’s ‘Beautiful Mind’

Teigen's singer husband was on hand as the model-turned-influencer took the spotlight as Adweek's 2019 Brand Visionary.

From Disney+ to HBO Max, Streaming Services Are Sprinting to Scale Up

Companies are leveraging existing assets to build audiences quickly.