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The Office Helps Peacock Hit ‘Cruising Altitude’ Ahead of Summer Olympics

Streaming & OTT

The newly-acquired Steve Carell sitcom is already the ‘most-viewed’ title on NBCUniversal’s streaming service.


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ViacomCBS Sets March 4 Relaunch Date for Paramount+ Streamer

Streaming & OTT

The media company will likely use CBS' Super Bowl 55 broadcast to market the rebranded service, currently called CBS All Access.

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From Ad Loads to Upfronts, the TV Industry Braces for Another Wild Ride in 2021

Convergent TV

‘Something passing for normalcy’ beckons, but the streaming migration will transform television.

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WandaVision Ushers In Streaming’s Franchise-Dominated Future

CES

Entertainment giants are eager to leverage beloved intellectual property to keep fans tuned in—and paying.

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How Covid-19 Has Changed The CW—and When Its Schedule Could Return to Normal

Programming & Performance

The CW chief Mark Pedowitz on how the network has been navigating Covid-19, losing the coveted "Netflix bump" after that streaming deal lapsed and when he expects to see something [...]

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Philo, Which Streams Discovery’s Cable Networks, Isn’t Worried About Discovery+

CES

Philo differentiates itself from other virtual MVPD options with its focus on entertainment and lifestyle programming, but could it face competition from newly launched streamer Discovery+?

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Warner Bros.’ Simultaneous Film Releases Need New Success Metrics, CEO Says

CES

Streaming-centered releases require a 'whole different set of criteria' to replace opening weekend box-office results.

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Lockdown-Driven OTT Growth a ‘Double-Edged Sword’ for Streamers

CES

Changing consumer expectations bring new challenges, execs say at CES 2021.

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NBC Sports Group Helping Tokyo Olympics Marketers Create More Effective Ads

Programming & Performance

The company is working to help marketers craft more effective ads for the Summer Games, creating an Olympics Ad Engine to help the spots maximize marketing objectives.

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Ozark and The Office Are Among 2020’s Most-Streamed Shows

CES

As the theater business shifts, Nielsen plans to track the viewership of theatrical video-on-demand film releases in 2021.

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AT&T Shutting Down Live TV Streaming Service AT&T TV Now

Streaming & OTT

AT&T is sunsetting its live TV subscription streaming service AT&T TV Now in favor of its newer AT&T TV broadband service.

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Donna Speciale Named Univision Ad Sales Chief

Programming & Performance

A year-and-a-half after being ousted as WarnerMedia ad sales chief, Donna Speciale is back in the advertising sales business. Speciale has been named president of ad sales and marketing for [...]

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OpenAP Debuts New Platform in Expanded TV Advertising Push

Programming & Performance

The consortium's new technology platform has found its first agency partner in Omnicom.

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Sex and the City Revival Set at HBO Max

Streaming & OTT

Sex and the City started as a premium cable series, then became a movie franchise­—and is now headed to HBO Max.

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Roku Scoops Up Global Rights to Programming From Shuttered Streamer Quibi

Streaming & OTT

Scripted series, reality shows and documentaries from the failed startup will be available to watch free on The Roku Channel.

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TV Newsers Share Stories of Reporting From the Capitol During the Insurrection

Programming & Performance

TV news correspondents share their observations and insights from reporting.