Dwayne Wade gets in touch with his emotions for Inside Out 2.Courtesy of Disney


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Here Are the Details of the Peacock, Netflix and Apple TV+ Bundle

TV Upfronts

Comcast reveals pricing and plans for the new streaming bundle with Netflix, Peacock and Apple TV+.


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Live From New York, It’s SNL’s 50th Anniversary Sponsors

TV Upfronts

SNL's 50th anniversary presenting sponsors include Allstate, L'Oréal Groupe, T-Mobile and Volkswagen of America.

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The Ad Strategy Behind Netflix’s NFL Games, According to Ad Sales VP Peter Naylor

TV Upfronts

Netflix's vice president of global ad sales Peter Naylor talks the company's upfront, bringing adtech in-house and the strategy behind NFL games.

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Sean Downey on How YouTube’s AI Delivers Ad Results and What’s Next for NFL Sunday Ticket

TV Upfronts

Google’s president of global partners talks upfront priorities, YouTube ROI from AI and NFL updates.

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Why WBD’s Jon Steinlauf Is Pitching Streaming Debuts as Cultural Moments

TV Upfronts

The WBD ad sales chief unpacks the company’s ‘IP Upfront’ strategy.

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How the TV Landscape Is About to Change, According to 5 Industry Executives

TV Upfronts

In IAB and ADWEEK's NewFronts roundtable, revenue leaders talk takeaways and the future of digital ads.

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Buyers Praise Amazon’s Content-Heavy Upfront Despite Lack of Data Details

TV Upfronts

While some media buyers at Amazon's upfront enjoyed the content and talent, others wanted more details on new shoppable ad formats.

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Disney’s Rita Ferro Explains Bob Iger’s Upfront Return, Bundles and Her Family Guy Debut

TV Upfronts

The Disney ad sales chief on a star-studded upfront and why Bob Iger is back onstage after 30 years.

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Behind the Scenes of the Most Non-Upfront 2024 Upfront, Casa Cultura

TV Upfronts

How TelevisaUnivision pulled off a Broadway performance and an immersive experience at its upfront.

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Fox Is ‘Very Happy’ With Early Super Bowl Demand, Says Ads Boss Jeff Collins

TV Upfronts

Fox ad sales president Jeff Collins talks Tubi, Super Bowl and a presidential election in first year leading upfront.

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Disney, Fox and WBD’s Combined Streamer Reveals Venu Sports Brand

TV Upfronts

Disney, Fox and WBD showcase combined sports streamer with new brand.

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At Upfront, Screenvision Guarantees Incremental Reach for Cinema Ads

TV Upfronts

"It's clear that measurement, in all its iterations, is top of mind for advertisers. We recognize and embrace its importance," said Screenvision's chief revenue officer.

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Sophie Turner and LeVar Burton Bring Star Power to The CW’s Fall Lineup

TV Upfronts

The CW's 2024-25 schedule includes new dramas, game shows and a WWE alliance.

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Mark Marshall Explains How NBCU Delivered a ‘Wicked’ Ad Opportunity at Upfront

TV Upfronts

NBCU ad sales chief Mark Marshall talks 'Wicked' ad opportunity and that Linda Yaccarino joke at upfronts.

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YouTube Pitches Massive TV Viewership, Ad Targeting at Upfront

TV Upfronts

YouTube's upfront event includes massive viewership numbers and Billie Eilish.

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Netflix Unveils In-House Adtech Platform at First In-Person Upfront

TV Upfronts

Netflix announces in-house adtech platform and 40 million monthly active ad tier users at upfront.