Paramount+ had a hit in 1883, which received a second window on CBS.Paramount
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Fuse Media Partners With Lionsgate, Tastemade and TMB to Increase Multicultural Scale

TV Upfronts

Ahead of upfront, Fuse Media Partners with Lionsgate, TasteMade and TMB.


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With Paramount’s Streaming Peaking, CEO Dismisses New Combined Sports Streamer

Streaming & OTT

Paramount earnings call includes Paramount+ stats and CEO dismissing new sports streamer.

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Fuse Media Partners With Lionsgate, Tastemade and TMB to Increase Multicultural Scale

TV Upfronts

Ahead of upfront, Fuse Media Partners with Lionsgate, TasteMade and TMB.

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Tubi Brand Refresh of New Logo, Colors and Sound Is Not Tubi Ignored

Streaming & OTT

Tubi is rolling out its first major design change since 2017.

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Walmart-Vizio Deal Exposes Fragility in Measurement Market

Connected TV News

The Walmart-Vizio deal has ACR impact at streaming measurement companies.

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Exclusive: ‘It’s So On’ in ESPN’s NWSL Brand Campaign

Sports Marketing News

The creative for ESPN's NWSL campaign comes from agency Preacher.

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Amazon Becomes Latest Streamer to Join Upfront Week

TV Upfronts

Amazon is joining upfront week with an event on May 14.

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Fubo Faces ‘Uphill Challenge’ Suing Disney, Fox and WBD Over Sports Streaming Plans

Streaming & OTT

Fubo's lawsuit against Disney, Fox and WBD claims anti-competitive practices over new sports streaming service.

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Exclusive: ESPN Adds Athletes Unlimited Pro Basketball to Broadcast Roster

Programming & Performance

ESPN's multi-year renewal deal includes softball, volleyball and lacrosse.

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TelevisaUnivision Shakes Up Upfront With Non-Traditional Event, New Venue

TV Upfronts

TelevisaUnivision is back at the upfront with a new event and new venue.

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Exclusive: Amazon to Sunset Freevee, Streamlining Its Ad and Product Efforts

Connected TV News

Amazon's ad-supported TV app, Freevee, has become redundant following the introduction of ads to Prime Video.

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Here’s What to Know About Walmart Buying Vizio, According to Experts

Connected TV News

Walmart purchased Vizio, giving it even more options in CTV advertising.

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Caitlin Clark Breaks NCAA Record With Assists From Peacock and State Farm

Sports Marketing News

Peacock, State Farm and Nike were among the brands cheering on the women's basketball superstar.

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Inside HBO’s Ice-Cold True Detective: Night Country Marketing Stunts

Programming & Performance

A look at True Detective: Night Country's innovative marketing campaign.

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Fox Returns to Upfront With First Presentation Under New Ad Sales Chief

TV Upfronts

Fox returns to upfront with first presentation under new ad sales leader.

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Following Historic Super Bowl, Paramount Announces Hundreds of Layoffs

Programming & Performance

Paramount announces layoffs in memo from CEO Bob Bakish.