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Omnicom Brings Transact, Its Tech-Powered Ecommerce Consulting Practice, to North America

The holding company-level offering provides support to agencies.

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Shopper Intelligence Firm Catalina Partners With Horizon Media to Boost Data Offering

This is Catalina's first direct media agency partnership.

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How One Influencer Management Platform Streamlines Connecting Marketers With Creators

Influencer management platforms are gaining popularity as demand for content surges.

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Marie Kondo and Keegan-Michael Key Spark Joy and Extra Storage Space in Google One Ad

Agency Omelet imagines the cloud service as a magical, physical place.

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How Publicis’ Epsilon PeopleCloud Helps Smucker’s ID Its Customers and Tailor Messages to Them

The brand has flipped its marketing workflow thanks to the platform.

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Flexible Work Changes the Rules of Success in an HP Campaign That Champions Balance

Wieden+Kennedy Portland imagines the new look of today's workforce.

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This Journalist Put Learning First to Become CMO of Canva

Zach Kitschke has been with the graphic design platform since its founding.

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How Samsung Turned the Smartphone Lock Screen Into a Charitable Ad Space

Phone displays have become ‘billboards for change’ for Samsung.

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Gaston Taratuta on Becoming an Entrepreneur ‘by Force’

How a tuxedo rental led to building a worldwide digital advertising firm.

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MNTN’s Newest Ad Stars Steve-O, Carolina Reaper Peppers and a Full Medical Team

And at some point, they manage to demo the brand's self-serve platform.

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This Agency Made a Tool That Promises to Remove Bias From the Recruitment Process

Digitas wanted to make it easier for employers from all industries to hire more diverse teams.

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People Like the Metaverse Because It’s Not Like Real Life

New research from Momentum asked users why they gravitate to virtual worlds.

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How Havas’ Converged Data Platform Delivers for Papa John’s

There's a 'new Havas' and it's investing in tech.

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Havas Media Group Gets Data From Its LiveRamp Partnership—Without Acquisition Pain

Havas' LiveRamp partnership takes expensive research and development costs out of the agency’s hands.

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Microsoft UK’s CMO Paul Bolt Announces Departure

He leaves after almost six years working in marketing at the company.