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American Express’ Business Card Chronicles Helps Owners Embrace the Odd Pivot

Agency Dentsumcgarrybowen finds the bright side of operational changes in this ad campaign for American Express.

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Liquid Death Created a Kitschy Full-Length Horror Flick With an Eco-Friendly Message

There will be blood and gore. And probably canned water.

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3 Tips for Transforming Your Organic Brand Social Accounts to Create More Value

Here are some ways to connect with social audiences versus posting manufactured tweets.

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Brands Need to Connect With the LGBTQ+ Community Over More Than Just Sexuality and Gender

Companies should look beyond the rainbow and tap into consumers' other interests.

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Here Are the 7 Groundbreaking Campaigns That Won Cannes’ 2021 Titanium Lions

Cannes Lions

Every innovative marketer aspires to create work so groundbreaking, it can't fit easily into any box.

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Highly Visual and Deeply Relatable, ‘Womb Stories’ Wins Film Craft Grand Prix at Cannes

After dominating this season’s ad awards programs like The One Show and taking home a Health Grand Prix on the first day of this year’s all-virtual Cannes Lions, “Womb Stories” [...]

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The Next Era of Branded Entertainment Has Arrived. Here’s Why We Must Embrace It

The six-second video is out; award-winning storytelling is in.

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NBCU and Target Partner to Elevate BIPOC Filmmakers With Scene in Color Series

Three filmmakers will showcase their short films and receive script deals with the network.

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Creative 100: Visionary Directors

Meet the filmmakers behind some of today's most inventive storytelling.

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Xaxis Teams Up With Cavai for Post-Cookie Creative Offer

A Xaxis-Cavai partnership will aim to develop creative conversations programmatically.

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Uzo Aduba Helped Pioneer a New Way of Watching TV. Now She’s Telling New Kinds of Stories

The Orange Is the New Black actress recently signed a multi-year deal with CBS Studios.

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Google Created 2 Powerful Ads That’ll Make You Emotional During the Oscars

One ties into My Octopus Teacher, the other tells a personal story of accessibility.

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How the Pandemic Changed Ulta Beauty’s Digital Strategy

The beauty retailer's top marketers discuss how the brand switched to a more flexible strategy.

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#NobelForMileva Wants History to Recognize the Influential Women in STEM

Aided by agency SunsetDDB, Inspiring Girls calls for an overdue Nobel Peace Prize for Einstein's first wife, Mileva Marić.

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Specialized Gets Conspiratorial in Film About Its Newest Entry in the Booming E-Bike Trend

AdFreak

Sabertooth created a 5-minute short film about the Turbo Levo (and aliens).