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BBC’s I May Destroy You Zine Drives Awareness Around Sexual Consent

Interactive digital campaign includes articles by sex educators and clips and stills from Michaela Coel’s series.

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‘The Hardest Commercial I Have Ever Edited.’ How Nike Created Its Split-Screen Masterpiece

The best advertising ideas are often simple in concept but fiendishly difficult in execution. On such a scale, this one might have surpassed them all. Nike’s “You Can’t Stop Us” […]

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Canon Created a Site for Photojournalists to Tell the Real Stories Behind Their Viral Images

Truthmark initiative aims to tackle fake news by revealing the context behind press photographs that get shared widely.

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The Case—and the Cries—for More Diverse Visual Content

Parterning with diverse creators for brand storytelling is called for, and necessary.

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Vimeo Gives 8 Filmmakers Grants to Tell the Stories of Resilient Small Businesses

Vimeo funded staff-picked filmmakers to make videos about how their favorite small businesses have responded to the Covid-19 crisis.

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The Frito-Lay Snack Society Is an Invite-Only Fan Club for Chip Lovers

The snack food giant has formed The Frito-Lay Snack Society, a community of just 22 members.

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Tamara Littleton Is Passionate About Helping Brands Have a Human Connection

Ensuring her agency is inclusive and her clients have a message that matches their values.

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Artists With Developmental Disabilities Partner With Industry Creatives, and Everyone Wins

PSAs Gone Wild is a One Club for Creativity diversity and inclusion initiative, with help from BBDO, Edelman, McCann health and R/GA representatives.

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How Dungeons & Dragons Is Finding New Life on Twitch and Beyond

The 46-year-old storytelling game has kept pace with the 21st century.

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This Spec Ad for Casio Gets Pretty Nostalgic … Until Dad’s Punchline

Spot about an old watch flips the script on common advertising trope.

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Why Big Brands Are Using a Filmmaker’s Perspective to Tell Their Stories

The 30-second spot just doesn’t cut it anymore.

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NBC Is Shooting the Entire Tonight Show With a Samsung Galaxy S10+ Monday

Jimmy Fallon and company are getting out of the studio and hitting several NYC hotspots.

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We Created a Creepy Interactive Tale About Voice Tech. Here’s How It Went Down on Twitter

AI may seem like a dark, dystopian future, but there is a silver lining.

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3 Ways to Determine if an Influencer’s Impact Is Real or Fake

It's sometimes hard to tell if followers are bought or genuine.

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Discovery, PGA Tour Enter 12-Year, $2 Billion International Media Rights Partnership

The deal includes international live broadcast rights to professional golf's top circuit and a branded OTT service.

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