American Express’ Business Card Chronicles Helps Owners Embrace the Odd Pivot
Agency Dentsumcgarrybowen finds the bright side of operational changes in this ad campaign for American Express.
Liquid Death Created a Kitschy Full-Length Horror Flick With an Eco-Friendly Message
There will be blood and gore. And probably canned water.
3 Tips for Transforming Your Organic Brand Social Accounts to Create More Value
Here are some ways to connect with social audiences versus posting manufactured tweets.
Brands Need to Connect With the LGBTQ+ Community Over More Than Just Sexuality and Gender
Companies should look beyond the rainbow and tap into consumers' other interests.
Here Are the 7 Groundbreaking Campaigns That Won Cannes’ 2021 Titanium Lions
Every innovative marketer aspires to create work so groundbreaking, it can't fit easily into any box.
Highly Visual and Deeply Relatable, ‘Womb Stories’ Wins Film Craft Grand Prix at Cannes
After dominating this season’s ad awards programs like The One Show and taking home a Health Grand Prix on the first day of this year’s all-virtual Cannes Lions, “Womb Stories” [...]
The Next Era of Branded Entertainment Has Arrived. Here’s Why We Must Embrace It
The six-second video is out; award-winning storytelling is in.
NBCU and Target Partner to Elevate BIPOC Filmmakers With Scene in Color Series
Three filmmakers will showcase their short films and receive script deals with the network.
Creative 100: Visionary Directors
Meet the filmmakers behind some of today's most inventive storytelling.
Xaxis Teams Up With Cavai for Post-Cookie Creative Offer
A Xaxis-Cavai partnership will aim to develop creative conversations programmatically.
Uzo Aduba Helped Pioneer a New Way of Watching TV. Now She’s Telling New Kinds of Stories
The Orange Is the New Black actress recently signed a multi-year deal with CBS Studios.
Google Created 2 Powerful Ads That’ll Make You Emotional During the Oscars
One ties into My Octopus Teacher, the other tells a personal story of accessibility.
How the Pandemic Changed Ulta Beauty’s Digital Strategy
The beauty retailer's top marketers discuss how the brand switched to a more flexible strategy.
#NobelForMileva Wants History to Recognize the Influential Women in STEM
Aided by agency SunsetDDB, Inspiring Girls calls for an overdue Nobel Peace Prize for Einstein's first wife, Mileva Marić.
Specialized Gets Conspiratorial in Film About Its Newest Entry in the Booming E-Bike Trend
Sabertooth created a 5-minute short film about the Turbo Levo (and aliens).