With an unconventional background working in addiction recovery in South America, Jeremy Schumann is a brand marketer and strategist who has led marketing campaigns for top global brands ranging from Make-A-Wish, Nike and Uber Eats to Airbnb, Facebook and Google.
How Managing Your Career Mindset Landed Tatiana Quaife Her Disney Dream Job
Tatiana Quaife, Director of Marketing Strategy at Disneyland, shares her approach to taking control of your mindset, your narrative, and your career. Tune in for a masterclass in carving your [...]
Six Days to a Superbowl Spot: Lessons in Fighting For What You Believe In
Inside the Brand
How top marketer Jasmine Atherton used a moment of personal crisis to help launch not only a Super Bowl spot for Airbnb but also create a major cultural moment for [...]
The Generation of Tomorrow Sits Down with Leaders of Today
On the Marketer Momentum podcast, some of Adweek's Executive Mentees extract top career advice from their CMO mentors, including Musa Tariq, Kristin Patrick, Sarah Kate Ellis and Julian Duncan.
Oatly’s Global CCO Talks Trust, Transparency and Fearless Creative
From charging head-on into a legal battle with the “evil Swedish Milk Lobby” to putting their creative department front and center, Oatly refuses to play by any rules but its own. With brand-love [...]
Whatsapp’s Head of Brand on Shamelessly Chasing Your Passions
Eshan Ponnadurai shares his proudest work from his time at Google, Youtube, Uber and now Whatsapp, plus why true reward comes from taking risks.
How Activision’s Justin Taylor Leverages Listening to Fuel the Future of Gaming
Director of Digital Marketing for Activision shares the importance of collaboration, how his team is experimenting with AR and the valuable advice Kobe Bryant once gave him.
How Planet Fitness VP Channels Company Culture into Brand Advocacy
Edward Bourelly’s passion for purpose and inclusivity has guided his entire career, including his move to vp of marketing for Planet Fitness in 2019. From the first time he saw [...]
How Calm Leverages Creative to Give Users a Breath of Fresh Air
Senior Director of Marketing Katie Shill shares how she made the shift from agency to brand and how Calm uses powerful creative to stop scrollers in their tracks.
YETI VP Paulie Dery on Reveling in Risk and Building Brands Through Community
The 17-year creative veteran shares the importance of avoiding mediocrity and how the brand is experimenting with in-house content.
4 Emerging Trends Marketers Are Leaning Into Right Now
Adweek's brand marketing community is shifting from nice-to-haves to mission-critical objectives.