To help today’s brand leaders navigate the plethora of challenging topics and skills they must master, we’ve created the Career Toolkit filled with real stories, advice and tips for success from more than 500 CMOs and top marketing leaders.



Managing Your Career

Get into the driver’s seat of your life and career with inspiring stories and actionable advice from top marketing leaders.

Growing Your Skills

Sharpen your skills and learn how innovative leaders master innovative technologies, techniques and more.

Empowering Your Team

Learn how to drive growth by trusting, supporting and building strength in your team.



Philips Chief Marketing and E-Commerce Officer on Building Bonds Through the Brand

CMO Moves

Lorraine Barber-Miller chats about the importance of forming early habits through personalization

Leading Through Change With CrossLead 

CMO Summit

A framework for modern managers.

Magnolia Bakery Wants to Send Your Mom Banana Pudding

Innovators

Sara Gremling’s personal tie to NYC, the brand and their many upcoming partnerships over a plate of fried chicken and pancakes

Key Takeaways From Adweek’s State of Revolt II 

Diversity, Equity and Inclusion

Panel tackles question of “promises or progress?” 

Hydrow’s Head of Community on the Power of Writing It Down

Innovators

Erin Bailey preaches the importance of connection, empowerment, momentum and feedback

Lululemon’s CBO on Community As the Output of Authentic Human Connection

CMO Moves

Nikki Neuburger talks community building in a hybrid world, living your company’s purpose from the top-down, and trusting your gut

VP and CMO Sandra Lopez on Embracing a Growth Mindset in an Ever Evolving World

Women Trailblazers

The Microsoft CMO on the pivotal moments that changed the trajectory of her career.

How Doritos’ Caio Correa Inspires Bold Thinking

Innovators

With a career spanning more than 15 years in CPG, Doritos Sr. Marketing Director Caio Correa knows how to turn up the heat at the shelf. Since joining PepsiCo nearly […]

Working Parents Confront Biases, Burnout and Need for Boundaries

Leadership & Talent

Nearly half of families had one or both parents leave the workforce or scale back their careers during the pandemic—which means the other half continued (picture air quotes here) “business […]

Anthropologie’s CMO on Thinking Monumental, Not Incremental

CMO Moves

Elizabeth Preis shares thoughts on working through and with others, defining roles for every channel, and data inspiration

Domino’s SVP Kate Trumbull on Serving Up the Unexpected

Innovators

The brand and product innovation exec on taking risks and surprise and delighting customers

Magnolia Bakery’s CMO on Maintaining Familiarity While Evolving the Brand

CMO Moves

Eddie Revis discusses the power of familiarity, moving fast while thinking slow, and being the best Lieutenant

How Maya Lasry Got To Where She is Today: ‘Fast & Furious’ Ads and Early Social Media

Women Trailblazers

CMO of Dwayne Johnson’s Seven Bucks Productions talks entertainment marketing and venturing way outside her comfort zone.

IBM Watson Advertising & Weather CMO on Moving with Agility, Velocity and Conviction

CMO Moves

Randi Stipes discusses the importance of diversity, betting on yourself, and working together on what matters most

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