To help today’s brand leaders navigate the plethora of challenging topics and skills they must master, we’ve created the Career Toolkit filled with real stories, advice and tips for success from more than 500 CMOs and top marketing leaders.



Managing Your Career

Get into the driver’s seat of your life and career with inspiring stories and actionable advice from top marketing leaders.

Growing Your Skills

Sharpen your skills and learn how innovative leaders master innovative technologies, techniques and more.

Empowering Your Team

Learn how to drive growth by trusting, supporting and building strength in your team.



How Doritos’ Caio Correa Inspires Bold Thinking

Innovators

With a career spanning more than 15 years in CPG, Doritos Sr. Marketing Director Caio Correa knows how to turn up the heat at the shelf. Since joining PepsiCo nearly […]

Working Parents Confront Biases, Burnout and Need for Boundaries

Leadership & Talent

Nearly half of families had one or both parents leave the workforce or scale back their careers during the pandemic—which means the other half continued (picture air quotes here) “business […]

Anthropologie’s CMO on Thinking Monumental, Not Incremental

CMO Moves

Elizabeth Preis shares thoughts on working through and with others, defining roles for every channel, and data inspiration

Domino’s SVP Kate Trumbull on Serving Up the Unexpected

Innovators

The brand and product innovation exec on taking risks and surprise and delighting customers

Magnolia Bakery’s CMO on Maintaining Familiarity While Evolving the Brand

CMO Moves

Eddie Revis discusses the power of familiarity, moving fast while thinking slow, and being the best Lieutenant

How Maya Lasry Got To Where She is Today: ‘Fast & Furious’ Ads and Early Social Media

Women Trailblazers

CMO of Dwayne Johnson’s Seven Bucks Productions talks entertainment marketing and venturing way outside her comfort zone.

IBM Watson Advertising & Weather CMO on Moving with Agility, Velocity and Conviction

CMO Moves

Randi Stipes discusses the importance of diversity, betting on yourself, and working together on what matters most

FaZe Clan’s Matt ‘Bk’ Augustin on Staying Curious and Hungry

Innovators

The Director of Brand and Creative Strategy dishes on crypto, collaborations, and creating space for next-gen talent

El Pollo Loco’s Andy Rebhun on Creating Cultural Moments

CMO Moves

The CMO takes us inside the brand’s birria craze and his inspiring career journey

Architect Turned CEO on Building Next Gen Social Status in the Metaverse

Women Trailblazers

From designing large-scale architectural projects for Frank Gehry to leading creative and design strategy for luxury fashion brands’ premium VR experiences, FlickPlay founder Pierina Merino has focused her entire ccareer on […]

Tailored Brands CBO Reveals Most Inclusive Campaign Ever for Men’s Wearhouse

Innovators

90s nostalgia and reflective representation served as inspiration

Clinique’s SVP on Translating Brand Equity in the Metaverse

CMO Moves

Carolyn Dawkins discusses longevity, data and the importance of radical candor

Adweek Executive Mentor Program: Frequently Asked Questions

Mentorship

Thank you for your interest in the Adweek Executive Mentor Program! Please see below for a list of frequently asked questions. What is the Adweek Executive Mentor Program?  The 2022 […]

M&M’S Global VP on Evolving and Future-Proofing Your Brand

Innovators

The majority of Jane Hwang’s career has been spent at the multinational corporation, Mars, leading marketing efforts for iconic brands like Skittles and Dove (the chocolate bar) that have been […]

Universal Parks and Resorts North America CMO on Defining the Brand Alongside Your Consumers

CMO Moves

Theme park veteran Xiomara Wiley discusses what’s new for the parks, resorts and her approach to post-pandemic marketing

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