How The Trade Desk’s Crystal Eastman Fosters Curiosity and ‘Joyful Experimentation’
Head of Global Marketing at The Trade Desk on exploring digital innovation that marketers used to only dream about, what she’s learned from jobs that others wouldn’t take on, and [...]
Brandweek Masterclass: Empowering Your Teams for the Next Era of Digital Marketing
How do you start seeing value in your team’s ability to use AI? In this Masterclass, learn how AI can supercharge your team’s marketing skills in data, creative and more. [...]
How Google’s Marvin Chow Balances Data With Empathy to Drive Brand Storytelling
The vp of global marketing shares on exploring AI and machine learning to power ads and creative, along with must-have skills for marketers today.
Marketing to Machines and Augmented Humans
Today’s podcast is unlike any CMO Moves podcast you’ve ever heard before. With the whole world “slipping and shifting” through this global pandemic, we are heads-down on the here and [...]
Privy CMO on the Ecommerce Company’s Comeback and Building a Sustainable Business
From running out of money to generating $2.5 billion in sales, the comeback story for ecommerce platform Privy is nothing short of impressive. And newly named CMO Dave Gerhardt and [...]
Nestle’s Orchid Bertelsen on Testing Conversational AI and Failing Forward
Leading digital innovation across more than 70 brands in the Nestlé portfolio, Orchid Bertelsen knows that being truly innovative starts with the problem you're trying to solve. It's this approach, [...]
Why NBCUniversal’s Linda Yaccarino Says Not to Stay in Your Own Lane
As NBCUniversal’s Linda Yaccarino gears up for another frenzied upfront season, the veteran sales leader set aside some time to share why a successful career is all about “curiosity and [...]
Introducing the New Brandweek Innovators Council
Today we announce another new Brandweek Council, the Innovators Council (Press Release). We officially launched this Council last year with inaugural members Barbara Martin Coppola, CDO of IKEA, Dara Treseder, [...]
Google Cloud’s Alison Wagonfeld on The Magic of Storytelling Powered by AI & Machine Learning
Alison Wagonfeld, CMO of Google Cloud, has had a unique career path from launching QuickenLoans for Intuit to start-ups to managing Harvard Business School’s California Research Center to Venture Capital, [...]
Media Pitch: Centiment Aims to Remove Marketing’s Emotional Blindspot
Perhaps the most sought after yet elusive component of marketing is understanding the emotional impact that a brand’s messaging has on its audience. Yet emotion is a fundamental factor for [...]