Portrait of Heide Palermo

Heide Palermo

Heide is the vp, head of community at Adweek and Editor of the Inside the Brand which includes the CMO Moves podcast and the Innovators and Women Trailblazers sections.

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Away CMO on How the Travel Brand Is Building and Maintaining Community Love

Inside the Brand

While most would find changing roles and marketing strategies during a pandemic challenging, Away’s CMO Selena Kalvaria saw it as a perfect opportunity. “We brought everything in together. We redeveloped our processes, how we work together, and we just moved in [...]

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Happy Money’s Sadira Furlow Shares Her Faith-fueled Leaps on the Path to CMO

Inside the Brand

Her current position at fintech start-up Happy Money may be Sadira Furlow’s first-ever CMO role (and this her first-ever podcast!) but don’t let the rookie façade fool you. The 2020 [...]

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Hyundai’s Angela Zepeda on the Creative “Side Hustle” of Today’s CMO

Inside the Brand

Hyundai’s CMO Angela Zepeda never saw it coming. She never anticipated becoming a brand CMO, having spent the majority of her career on the agency side—most recently at INNOCEAN USA as lead [...]

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Here Are the CMOs Who Have Stepped Into New Roles This Year

Inside the Brand

Here are the CMOs and executives that stepped into a new role this year

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Walmart’s CMO on the Power of Intentional Moves and “No Look Backs”

Inside the Brand

William White talks the evolving role of the CMO, tackling DEI as a leader and more

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Visible CMO Minjae Ormes on Following Your Own Compass

Inside the Brand

Minjae Ormes took on the role as CMO of a start-up within a Fortune 15 company for one main reason—and that reason was based on her own criteria. “I was [...]

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Turning the CMO Moves Tables on Nadine Dietz

Inside the Brand

Long-time CMO Moves host joins as a guest for the first time

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Why Everlane CMO Sophie Bambuck Picks People Over Jobs

Inside the Brand

Hear her road to CMO and the value of marketing sustainability as a brand definition, not tactic

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Amazon’s Ukonwa Ojo on Culture, Creators and the Childlike Magic of Marketing

Inside the Brand

The CMO of Prime Video and Amazon Studios dishes on her journey to the C-suite and what marketers should always take pride in

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Brandweek Sports Summit Masterclass: Growing Your Career in Sports

Inside the Brand

Three CMOs share the personal stories and tips for success that helped them climb the sports marketing ladder to the C-suite.