Twitter Debuts Twitter Pixel, Conversions API, App Purchase Optimization
They join performance marketing tools Site Visit Optimization, Aggregated Measurement, Events Manager, which were introduced in January.
Meta Details Plans to Comply With DOJ Settlement Over HUD Discrimination Complaint
The ability to create Special Ad Audiences via Ads Manager will be removed Aug. 25.
Twitter: How to Change Your Interests
The platform will automatically match users to Topics.
Twitter: How to Protect Your Tweets
Users can prevent non-followers from viewing their content.
Kellogg’s Frosted Flakes Brings Tony the Tiger to Twitch
Livestreamed event “Tony the Tiger’s Gr-r-reat Cereal Bowl of Gr-r-reatness” is set for Aug. 19.
Snapchat+ Tops 1M Paying Subscribers
Four new customization features were introduced.
Twitter: How to Turn On Data Saver
This feature stops videos from automatically playing and more.
Twitter: How to Manage the Application’s Data Usage
Users can fine-tune their app experience to match their preferences.
Google Social, Out-of-Home Campaign Tells Apple to ‘Get the Message’
It focuses on interoperability challenges faced when Android, iOS users message each other.
LinkedIn Restructures Global Events Marketing Team
Those affected were encouraged to apply for roles on a new team focused on hybrid, in-person and virtual experiences.
Messenger Dives Deeper Into End-to-End Encrypted Conversations
It is testing a secure storage option for backing up and retrieving those conversations.
WhatsApp: How to Change Who Can Add You to Groups
Users can prevent others from being able to add them to conversations.
LinkedIn Gives Creators More Options for Crafting Content
Clickable links can be added directly onto images and videos.
Which Are More Effective: Native or Repurposed TikTok Ads?
A new study from Magna Media Trials found that both types have their place.
LinkedIn Adds Ways for Recruiters to Ensure Diversity in Their Talent Searches
The professional network’s new Diversity Nudges feature will alert them if gender representation is unbalanced.