Adweek’s Social Pro Daily section is a timely feed of news, trends and tips for social media marketers. We cover it all -- from new feature rollouts and how social media platforms are optimizing for ecommerce, to the news about the latest algorithm changes. We also cover breakout social media campaigns by the industry's heaviest hitters like Amazon, Apple and Android, to social media giants like TikTok and Snapchat. Adweek is your go-to source for a deep dive into innovative social media content, memes, and campaigns from influencers and regular Joe's who are making waves industry-wide.
Alt Image Text

Facebook to Creators: Teamwork Makes the Dream Work

The social network introduces a Creator Collaborations feature.

Alt Image Text

Cosmopolitan, PolitiFact Bring #AbortionFactCheckProject to Twitter

Tweets from politicians, pundits, public figures will be checked for accuracy.

Alt Image Text

Discord: How to Change Your Server’s Primary Language on Mobile

This setting can impact the way a community is recommended to other users.

Alt Image Text

Snapchat+ Subscription Service Goes Live in 9 Countries

$3.99 per month gives Snapchatters access to “exclusive, experimental and pre-release features.”

Alt Image Text

Discord: How to Require Two-Factor Authentication for Server Moderators

The server's owner must also have this feature enabled.

Alt Image Text

Spotify Expands Marquee Self-Serve Ad-Buying Option to More Markets

U.S.-based artists can now reach listeners in 14 countries.

Alt Image Text

Meta Pro Team to Provide Live, On-Demand Support to SMBs

It is an extension of the previous Facebook Marketing Experts program.

Alt Image Text

Barnes & Noble, TikTok Creators Hit the Books

The #BookTokChallenge will run on the video creation platform through Aug. 31.

Alt Image Text

Pinterest Taps Google’s Bill Ready as CEO; Ben Silbermann to Become Executive Chairman

Prior to Google, Ready served as executive vp/COO at PayPal, CEO of Braintree, Venmo.

Alt Image Text

Facebook Tests More New Improvements to Groups

Members will be able to connect with each other in smaller, more casual settings.

Alt Image Text

Emplifi: Gen-Z Wants More Out of Their Social Shopping Experiences

70% of respondents to its survey did not rate their purchase journey as excellent.

Alt Image Text

Snap, Coca-Cola, The Kid Laroi Team Up on AR Experience

Snapchatters can interact with the video for new single “Thousand Miles.”

Alt Image Text

Instagram to Extend Reels to Several API Endpoints

The rollout is expected to be done by July 6.

Alt Image Text

Reddit Hits the Airwaves (and Other Platforms) With ‘Find Your People’ Campaign

After a soft introduction at Cannes Lions, it debuted in Canada and the U.S.

Alt Image Text

Twitter Brings Closed Caption Toggle to Android, iOS

It had been testing the feature since April.