How the ‘Great Disruption’ of the Pandemic Can Serve as a Catalyst for Growth
These brands used disruption to accelerate innovation.
The Importance of Building a Data-Driven Organization
How brands can fine-tune their strategies to stay ahead.
Microsoft UK DOOH Campaign Speaks Directly to the Deaf in Accessibility Drive
Digital billboard ads highlight the importance of accessibility as a driver of innovation
Ikea Sees Opportunity for Physical and Digital Growth After the Pandemic
The home furnishings retailer plans to add stores and modernize its infrastructure.
How Britain’s ASA Is Embracing Tech to Keep Pace With Misleading Ads and Digital Scammers
With the growth in both cryptocurrency advertising and influencer marketing, the ASA has also seen growing numbers of players in both categories flouting its rules in recent years.
How the Largest Jeweler in the US Is Preparing for Life Beyond the Mall
After sales slid double digits, Signet is adapting for the digital age.
Could You be Curated by Kohl’s? The Retailer Wants to be Your Digital Personal Shopper
Chad Melnick has kept Kohl's at the edge of innovation, starting with partnerships with Facebook in 2019 to get the retailer a foot in the door when it comes to [...]
Why the Future of Advertising Is in Three Dimensions
Marketers will increasingly need to expand their understanding of the platforms in which their brands live.
How Gemist Plans to Become the Build-A-Bear of Jewelry
The digitally native startup is disrupting the industry with an experiential design process.
Dentsu Group Records Positive Growth as It Continues Transformation Strategy
The group, which owns agencies including Carat, IProspect and Merkle, delivered revenue of $2,563 million (243,863 million yen) in its second quarter, growth of 18.2% on the previous year, while [...]
VMLY&R Taps IBM iX’s Simon Macfarlane as Executive Director of Tech for EMEA
In the new role, Macfarlane will focus on clients and partnerships while extending the network's capabilities and offerings.
Everything’s Bigger in Texas for Furniture Subscription Service Fernish
The subscription-based business just added Austin following San Diego and Dallas earlier this year.
Walmart Partners With Adobe to Sell Its Retail Technology
‘We’ve built new capabilities to serve the evolving needs of our own customers,’ said John Furner, CEO of Walmart U.S., in a statement.
How Music Retailer Sweetwater Is Growing After a Record 2020
An updated megastore, a new publishing house and a foray into band instruments are key initiatives.
UK Chain PizzaExpress Taps Engine Creative to Become ‘Digital Leader’ in Casual Dining
"We’re shaping the future of what dining will look like for customers who are increasingly experience-focused," said Arslan Sharif, PizzaExpress' group digital and loyalty director.