Xaxis Teams Up With Cavai for Post-Cookie Creative Offer
A Xaxis-Cavai partnership will aim to develop creative conversations programmatically.
Flowcode Teams Up With Nascar to Put a QR Code on the Hood of a Race Car
The company partnered with Stewart-Haas Racing and Hunt Brothers Pizza.
Inside Mercedes-Benz’s ‘Endless’ Digital Journey to Heighten Its Luxury Credentials
The German car giant Mercedes-Benz has been on a three-year journey of digital transformation since linking up with Publicis Groupe and now plans to reinforce both its luxury and sustainability [...]
Signet Jewelers Acquires Jewelry Rental Service Rocksbox
The deal provides a new revenue stream for the parent of brick-and-mortar brands, such as Kay Jewelers.
Walgreens’ Latest Product Innovation Is to Drive Growth With Bank Accounts
The retail pharmacy chain is getting into financial services.
Why Marketers Plan to Continue Using QR Codes in a Post-Pandemic World
As the world begins to re-open and consumers once again return to stores and in-person activations, it's important for marketers that marketers ensure the opportunity presented by QR codes doesn't [...]
How an Agency’s Algorithm Helped Turn Popular Music Into Speech-Therapy Playlists
For many young people, speech therapy is a vitally important resource—but one that can sometimes get a bit monotonous. A new agency-led initiative, however, hopes to make the process more [...]
Nordstrom Tosses Its Hat Into Shoppable Livestreams
It follows Walmart and JCPenney's success in the space.
Crypto Publisher Decrypt Launches Token Cryptocurrency for NFTs
Cryptocurrency-focused publisher Decrypt is charting new paths in building loyalty reward programs, but it’s also turning these into lucrative advertising vehicles. This morning, the publisher opened its utility token (DCPT) [...]
Target to Switch to Hybrid Remote and On-Site Work Model
The retailer is shuttering its offices at the City Center building, which represents nearly one million square feet, in downtown Minneapolis.
Instacart Bags $265 Million in Consumers’ Love Affair With Online Grocery
The move more than doubles Instacart's valuation to $39 billion.
Payless Lifts the Curtain on Its US Comeback
Payless has an ambitious plan to open 300 to 500 stores over the next five years.
For His Encore, Jet.com Co-Founder Nate Faust Aims to Make Delivery Sustainable
Faust's new startup Olive is an ecommerce platform with hundreds of brands.
Men’s Wearhouse Gets a High-Tech Upgrade in 3 Next-Gen Stores
The reimagined physical spaces include a digital shirt finder.
Reddit’s Short Squeeze Saga Exposes Challenges and Opportunities for All Brands
The marketing winners and losers when the internet comes knocking at your brand's front door.