Visa Seeks to Consolidate $200 Million Global Creative Account
Incumbent agencies BBDO and Saatchi & Saatchi have been invited to participate in the review
Playtex Selects Digitas as Creative and Media Agency of Record
Shop will also handle menstrual brands Carefree, Stayfree and o.b.
Kroger Names Dentsu Aegis Network Team as First Integrated Media Agency of Record
A fresh@dentsu unit, led out of 360i, will handle the $180 million account.
Panda Express Chooses The Many as Creative Agency of Record
The American-Chinese restaurant chain has been hit by Covid-19.
CBS Moves $180 Million Media Account to Horizon
OMD worked with the client for nearly 12 years.
WW Hires WPP for Media Responsibilities in North America
Horizon Media previously worked on the business.
Energizer Holdings’ $70 Million Global Media Account Hops Along to UM
It's an expansion of the company's existing relationship with the agency.
Gallo Wines Names UM as Media Agency of Record
The appointment by Gallo Winey follows a review process that began in January.
BMW Chooses Anomaly London as Lead Global Agency for Mini Brand
The selection follows a pitch involving seven agencies.
Duracell Puts MediaCom in Charge of $84 Million Global Media Account
The appointment follows a review launched in November.
Walgreens Boots Alliance Is Reviewing Its Global Advertising Account
WPP, whose custom Team WBA unit has handled the account since 2017, is defending in the process.
Clorox Consolidates $220 Million US Media Account With OMD
AKQA was incumbent on the digital portion of the account.
Proximo Spirits Sends $20 Million Jose Cuervo Account to Mekanism
The agency's first campaign, '#CincoToGo,' launched on April 28.
Preston Kelly Begins Purple Reign as AOR for Prince’s Paisley Park
Minneapolis indie helps keep the artist's outsized legacy alive for fans.
