Digital

Today’s Consumers Are Shopping More Efficiently, Buying More

During the pandemic, Walmart has seen a massive adoption of online shopping.

Fashion Marketplace Poshmark Innovates for Stay-at-Home Buyers and Sellers

The resale marketplace grew thanks to a community of "shared closets."

Ryan Reynolds’ Mint Mobile Pokes Fun at ‘Big Wireless’ for Sports Stadiums

The budget carrier is giving away free service to users and awarding a socially distant 'home stadium.'

Cosmetics Retailer Ulta Beauty on How It’s Adapted to the Pandemic

Karla Davis, Ulta’s senior director, integrated marketing and media, said businesses should be 'so much smarter' after the Covid-19.

The ‘Brands of Tomorrow’ Will Be Authentic, Community-Led and Forward-Thinking

Insights from Helen of Troy, Pattern and Nike during Adweek's The Future of Shopping summit.

How Should Brands Approach the Customer Experience Now and After the Pandemic?

Experts from Blue Acorn iCi and Snipes on leveraging data and digitally recreating stores to improve the user journey.

Small Businesses Can Stock Up for the Connected Consumer

The connected consumer shouldn't be considered daunting for merchants.

Why Brands Are Boycotting Facebook

Inside the Stop Hate for Profit campaign on a bonus episode of Yeah, That's Probably an Ad.

Amid Boycott Pressure, Facebook Agrees to Brand Safety Audit

The review, performed by the Media Rating Council, should take about six months.

Group of Agencies Band Together to Offers $1.5 Million for Women and POC Founders

Agencies are partnering with Harlem Capital to found the Diverse Marketing Consortium and support diverse entrepreneurs with pro bono marketing.