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Robert Klara
Why Black Friday Is Overrated (and Always Was) The hot shopping day that's actually...meh

Travis Dent hopes Black Friday just dies, not least because it's already killed seven people. "The only thing 'doorbuster' deals has going for it is novelty," said Dent, a Web…

November 24, 2014, 7:00 AM EST

Bob Marley-Branded Pot Is Here, but Would He Be Fuming? The latest capitalist product named after a rebellious icon

On the cover of 1973's Catch a Fire album, there's a photo of Bob Marley that's become an icon for the transcendent powers of smoking marijuana. The reggae master squints…

November 20, 2014, 2:11 PM EST

What Do So Many Celebrities See in Ray-Ban's Wayfarer Sunglasses? From James Dean to James Franco

Style and color are very important when it comes to sunglasses, but as any fashionista—or just anyone who lives in L.A.—will tell you, no frames get hot until celebrities put…

November 17, 2014, 12:02 AM EST

Tiffany Built a Luxury Subway Car, and It's a Whole Lot Nicer Than the 6 Train Climb aboard in our exclusive video

Lots of subway trains stop in New York. But only one of them stopped at an art gallery in Manhattan's Chelsea neighborhood last week. The doors slid open for a…

November 14, 2014, 7:05 AM EST

Does Will.i.am Make Great Brands, or Just Fake Ones? A celebrity whose products can be curiously hard to find

Will.i.am has never had much trouble generating publicity. His funky wardrobe helps, as does his music cred: He's a founding member of the seven-time Grammy-winning group The Black Eyed Peas,…

November 11, 2014, 12:25 PM EST

The Story of Rubik's Cube, the World’s Most Popular Toy A perennial puzzle turns 40

The event, in case you missed it, was called the Zonhoven Open. It took place in Belgium last March, and it witnessed 18-year-old Mats Valk do something remarkable. The lanky…

November 10, 2014, 12:03 AM EST

How One World Trade Center Is Branding Its Spectacular Views Taking marketing to the 102nd floor

In the old days (say, 1996) if you wanted to check out the views from the top of the World Trade Center, the Port Authority of New York and New…

November 5, 2014, 1:21 PM EST

The Rise and Fall of the World's Most Hated Clothing Brand From buffalo checks to oral sex, the weird story of Abercrombie & Fitch

You may not have heard of Lasse Hansen, Carter Czech or James Flook, but chances are you’ve seen them naked. Or nearly so. How? You’ve seen their chiseled torsos in…

November 2, 2014, 11:02 PM EST

Morris the Cat Talks Brand Endorsements, Naps and How He Really Feels About Grumpy Cat An exclusive interview with the original celebricat

As any celebrity will admit, if you've been out of the public spotlight for a few years, it can be pretty tough to get back on your feet. Especially if you…

October 31, 2014, 8:04 AM EDT

Once and for All: Is It Duck Tape or Duct Tape? Duck is a brand name. Duct sounds more logical. What a sticky problem.

If you happen to be working on a Halloween costume this week, remember two things: Nothing beats duck tape when you need to fashion a quick coffin or a knight’s…

October 29, 2014, 7:04 AM EDT

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