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Robert Klara
Why So Many People Are Suddenly Wearing $600 Canada Goose Coats Thank Sundance, Kate Upton and penguins

Supermodel Kate Upton is already known for her enormous … accomplishments, but her most impressive by far took place in December 2012. Wearing little more than boots and a bikini…

March 3, 2015, 12:00 AM EST

Brands That Make Your Mobile Life Cooler Texting gloves, mobile surgeons and purse chargers are part of a $125 billion business

The mobile industry is worth some $1.56 trillion. Most of that money comes, of course, from the sale of devices and the data plans that go with them. But a…

March 3, 2015, 12:00 AM EST

Converse’s Street-Style Campaign Shows How People Rock Their Chucks Around the World Lived-in looks from Tokyo to São Paulo

Converse's Chuck Taylor, the stitched-canvas, rubber-toed basketball shoe, is somehow at home everywhere from magazine spreads to mosh pits. So it's no surprise that celebrities from Andy Warhol to George…

March 2, 2015, 6:00 AM EST

50 Cent Wants His Energy Drink to Be About Sales, Not About Him Celebrity branding without the celebrity

Like many musicians, the erstwhile giants of hip-hop have discovered that selling brands often means a more reliable revenue stream than selling music. It's why the aughts have found Sean…

February 24, 2015, 7:00 AM EST

Can Cadillac Move Back Into the Luxury Lane? CMO Uwe Ellinghaus makes a brand-new start of it in old New York

When Cadillac announced last fall that it was leaving Detroit for New York's SoHo district, critics groused that the 113-year-old nameplate was desperate for some hipster chic to rub off.…

February 24, 2015, 12:00 AM EST

How an Ordinary Coat Lining Became Fashion’s Most Stylish Scarf The checkered past of Burberry’s perfect plaid

As the story goes, the invention of fashion's nattiest scarf was a complete accident. In 1967, the manager of Burberry's Paris store was arranging a group of the brand's signature…

February 24, 2015, 12:00 AM EST

The Tall, Cold Tale of the Big Gulp Thanks to 7-Eleven, large will never be the same

The average American citizen will drink 44 gallons of soft drinks this year, and a good many of them will head off to the local 7-Eleven to fill up. In…

February 16, 2015, 10:31 PM EST

As More Valentine Shopping Shifts Online, One Site Wants to Reunite You With Your Local Florist BloomNation has a proudly 'upside-down' business model

A whopping 91 percent of Americans plan to spend money on their significant others for Valentine's Day—and nearly 40 percent of them will spend money on flowers, according to the National…

February 13, 2015, 7:00 AM EST

Tired of Toiling in Obscurity, Architects Start Advertising Their Profession on TV A revered but misunderstood job

According to a Harris Poll conducted last year, architecture is one of the highest-regarded professions in the United States, with a net prestige rating of 62. (Just for the record, real…

February 12, 2015, 11:20 AM EST

How a Naked Woman, a Horse and a Family in Belgium Created Godiva Chocolate America's most coveted confection

If you're not among the 54 percent of Americans planning on celebrating Valentine's Day, you may wish to reconsider. Some 53 percent of women surveyed a few years ago reported…

February 10, 2015, 12:00 AM EST

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